BIAKelsey to Sponsor & Moderate A Special Women Leading in Local Session
BIA/Kelsey’s Celine Matthiessen to Moderate Women Leading in Local Session
Celine Matthiessen is the VP of Analytics and Insights for BIA/Kelsey where she performs competitive intelligence research for BIA/Kelsey clients, offering more than 15 years of experience in competitive intelligence with a deep background in marketing and advertising. Her areas of focus include consumer goods, consumer services, health care, pharmaceuticals, life sciences, biotechnology, media, advertising, publishing, entertainment, retail, wholesale, telecommunications, research, Internet and sales.
As a local media consultancy, BIA/Kelsey recognizes the prominent role women have in media and its supporting technologies. To bring this cross-section of women together to network and do business, BIA/Kelsey organized a special women-only group in the fall of 2013 called Women Leading in Local.
This group is now recognized by women at all levels of businesses as a highly-valuable opportunity for interacting, engaging and connecting with one another. Celine is an active member and supporter of this group and, at the 2015 Rocks Digital Marketing Conference, will moderate a special panel of women in the media industry.
Women Leading in Local Panel Sponsored by BIA/Kelsey
Join us for a special Women Leading In Local session sponsored by BIA/Kelsey. In this session you will hear from highly successful women about their role in technology and how they compete in the digital industry. Panel moderated by Celine Matthiessen of BIA/Kelsey. Come enjoy this time of learning, hear stories of success and be inspired.