A Gamification Primer: Playing Games with Your Customer

A Gamification Primer: Playing Games with Your Customer »

You want to attract and retain new customers as a digital marketer or business owner. But classic marketing principles only go so far in our distracted, fast-paced world. That’s why businesses are applying gamification techniques to their marketing in a big way.

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Yikes! All Businesses Need A Mobile App? Wait…

Yikes! All Businesses Need A Mobile App? Wait… »

Since more than half of all Google searches are mobile, and 90% of mobile time is spent in applications, does your business need a mobile app? Let's review customer and business factors that prove in the value of a mobile application.

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Seriously, Your Website Needs Help: 10 Website Tips for a Better First Impression

Seriously, Your Website Needs Help: 10 Website Tips for a Better First Impression »

As digital marketers, we are all so busy working for our clients and sizing up how they are doing online that we don’t take the time to see how we are doing. Today, I’d like to talk about your website. That’s right! Your website probably could use a face lift. Here are 10 quick website updates.

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Local Search and Micro-Moments: Making Magic in the Moment

Local Search and Micro-Moments: Making Magic in the Moment »

Mobile is one of the greatest disruptions in digital marketing, but I’m not focusing on mobile today. Instead let’s explore one of its great side effects – the Micro-Moment, as Google has coined it.

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Highlights from 2016 Rock Talks

Highlights from 2016 Rock Talks »

Rock Talks are delightful, quick talks that provide some great nuggets of wisdom in a fast-paced format. Check out the live blog to learn more!

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Snack Size Everything with Tanya Smith – Rocks Digital 2016 Live Blog

Snack Size Everything with Tanya Smith – Rocks Digital 2016 Live Blog »

Tanya Smith shared some secrets of micro-content for Mobile, Digital Search and Social Selling at Rocks Digital 2016 - live blog.

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Opportunism and Being Holistic: Win in Digital Marketing by Eric Enge

Opportunism and Being Holistic: Win in Digital Marketing by Eric Enge »

Do you want to win at digital marketing? We all do and Eric Enge shared the secrets to success at Rocks Digital 2016. Read more in the live blog.

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The Now, The New, The Next in Mobile by Lance Bachmann At Rocks Digital 2016 – Live Blog

The Now, The New, The Next in Mobile by Lance Bachmann At Rocks Digital 2016 – Live Blog »

By 2020, it is estimated that there will be more people with mobile phones than with electricity in their homes. Your Brand and Website need to be ready.

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Rocks Digital Lunch Blab Nov 20 – Beacons, Mobile, Emojis, Facebook Breakups, Google+ & More

Rocks Digital Lunch Blab Nov 20 – Beacons, Mobile, Emojis, Facebook Breakups, Google+ & More »

Watch and listen to the archive of the Rocks Digital Lunch Blab for Nov. 20, 2015. Includes show notes and links to discussion points. Special Guest Dave Curlee with co-hosts Lissa Duty & John Nosal.

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Our Biggest Opportunity is The Smallest Moments: Micro-Moments presented by #Google at LSS15

Our Biggest Opportunity is The Smallest Moments: Micro-Moments presented by #Google at LSS15 »

Are you capturing the small moments? Keynote speaker Ben Killmer from Google shared how opportunity lies within what Google calls "micro-moments". These moments are when consumers are making decisions.

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Is Your Content On the Go? How To Create Mobile Content

Is Your Content On the Go? How To Create Mobile Content »

Mobile must be considered when creating a content strategy. The trick is how do you balance the needs of mobile platforms. Learn how to create mobile content.

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