Brands and businesses should always be working on customer service and marketing strategies to gain new customers but you shouldn’t forget your existing customers in the process. Let’s say you have a customer service idea to drive traffic or new business that is beyond your
So, you’ve got a couple of social media profiles going, you’re growing an audience, you’re committed to making this work, to attracting the right people, and growing a community. Those are all good things but when the rubber hits the road and your social media
We have all heard the phrase by now that “Content is King,” and that statement includes images and video content too, not only text. Content is why search began on the “world wide web,” and all content must be produced. But do not think just
There is a big difference between writing a personal blog and writing your business blog. Your personal blog? Say whatever you want. Post whenever you feel like it. No pressure! Your business blog? A whole different story. You have lots of things to consider: How
There are many theories about what is required to develop a highly successful, profitable small business. Beyond the most obvious things – e.g., time and money, I believe that the thing most small business owners need in order to be successful is expertise. Where Small
Social media offers businesses the opportunity to exponentially grow their brands or causes. But figuring out how to harness this opportunity isn’t easy. In fact, it can be stressful. What type of content will get the best feedback? How do I get people to promote
With Valentine’s Day gone, the season of mass holiday consumerism that begins around Thanksgiving (though it’s pushing back to Halloween) and continues through the spring comes to a close. From costumes to gifts, Americans spend $6.9 billion on Halloween, $600 billion over the winter holidays
Is your office giving you a pep talk, or is it reinforcing internal limiting beliefs? Feng Shui is built on a long tradition of helping people create an atmosphere of success, and it is not as hard to create as you may think. Using these
We are already in the second month of 2017 and I must admit, I am in LOVE! I am in love with live streaming live events and experiences. This past month our video production company live streamed our first 3-day conference and we learned so
Social networking has become one of the most important ways to complement business communication, but it’s also one of the biggest sources of distraction and time suck for otherwise productive entrepreneurs. Tips for Managing Your Time on Social Networking Learning to manage your own
Right off the bat, I apologize to any opera aficionados because this post is not about how Verdi’s classic can help you create great website content. This post is about another timeless classic – the AIDA model of sales and marketing – which includes Awareness
If you are looking for a new love to add to your social media strategy, Facebook Live might be it. There is no doubt that Facebook Live can be a great tool, and I love to promote great tools, but there are a few things
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a content plan. Moving from a site plan to a content plan involves decisions about what to create, what to update,
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how they relate to the rest of the site, which is where site planning and content mapping comes in. A site
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with the service page content that represents what the business actually does. Put simply, that means connecting the services a business
Writing more blogs and service pages sounds like a logical plan for reaching audiences and improving search visibility. But a website content strategy that delivers long-term results should start with what’s truly needed before publishing anything new. Of course, new posts and pages will eventually
Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to improve your search visibility, but only when there’s a deliberate SEO content strategy behind it. Without a plan your website
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to their products or services. Alongside your core service pages, educational content expands your website and creates more opportunities to appear
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful website content, including articles, resources and visuals that do more than just the basics. Today, creating genuinely helpful content has
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’ marketing goals. We develop pieces on topics that potential customers will still be researching months or years from now, delivering
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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