Kevin Clark is Vice President of Revenue for Synup, a platform that allows brands and agencies to manage, measure and optimize their profiles and reputation across search engines, maps, apps, review sites and local directories. A business leader with more than 15 years experience and
Marty Weintraub is an entrepreneur, author, speaker & wilderness guide. He founded Aimclear®, a driven marketing agency dominant in psychographic targeting and winner of 10 US Search Awards, including 2x Best Large Integrated Agency and Best Use of Social Media in a Search Campaign. Aimclear’s
Let’s go on a little customer journey, and here’s how it starts: We recently moved. You know how you end up realizing you have a lot of junk that you don’t want or need – but it’s way too much to fit in one trash can? (Or
Rumor has it that Las Vegas itself is somehow making an appearance at Rocks Digital 2018. But how can a city make an appearance at a conference? Keep reading to find out. Each year at the Rocks Digital Marketing Conference we work diligently to bring
Cindi Aldrich has been President/CEO of the Association of Directory Publishers (ADP) since 2013. She has extensive business acumen acquired over 30 years in the Yellow Pages industry. Her career in association management has included the positions of Controller, Director of Financial Management and Strategic
Ever since the fateful night in December 2013 when Beyoncé dropped an unannounced self-titled album on iTunes, the game has changed for online launches. The trend has continued, with artists from Taylor Swift to J. Cole announcing new projects with little-to-no rollout. As marketers, we
Bernadette Coleman is the founder and CEO of Advice Local, an award-winning local search technology and local presence management company focused on improving visibility for clients across the local digital universe. Not only is her company a 3x Inc. 500 award winner, Bernadette herself has received
Since the beginning of the internet, Americans have primarily used three main Top Level Domains (TLDs) for our websites: .COM, .NET, and .ORG. There are other TLDs that have been introduced that we’re all familiar with, such as .EDU and .GOV. Understanding Top Level Domains
Cynthia Smoot is a partner at Gangway Advertising where she spends her days creating interactive digital strategies and handling public relations for the firm’s lifestyle clients. She creates buzz for some of Dallas’ hottest brands including Blushington, MiniLuxe, Truluck’s, Pat & Emmitt Smith Charities, and
Most of us are quite aware of the latest Facebook News Feed update. To review, Facebook recently changed its News Feed algorithm with the sole attempt (according to them) to offer users more relevant information from their friends, family, and groups they’ve liked. Mark Zuckerberg’s
With more than 20 years of hands-on and strategic experience in interactive marketing and a background in traditional and interactive public relations and journalism, Tony Wright has spent his career helping companies of all sizes be profitable online. Wright is a search marketing geek, and
Robin Moss is the top frog at ribit, a full-service digital marketing agency she founded in 1994. Ribit provides clients with marketing and social media strategy, custom WordPress websites, eCommerce sites, SEO, content creation, graphic design and branding. Robin’s commitment to quality allows her clients to
Elayna Fernandez, known worldwide as The Positive Mom, is an award-winning storyteller, renowned digital strategist, and an avid student of pain. For over a decade, Elayna has made it her mission to help moms rewrite their stories, heal their wounds, and create joy, balance, and
We’ll be celebrating Local Search Day and Social Media day in a big way this year! I’m sure you have been reading my hints about something special happening at the Rocks Digital after-event on June 29. Well the cat’s out of the bag now! Sir
I don’t know how to make you lose those 20 pounds, but I can help your brain stay younger – and INCREASE your SALES! Recent studies have shown that our brains produce new brain cells as we are engaged in thought-provoking types of activities. I’m
Brooke Henderson is Senior Vice President of Sales at Advice Local, bringing skills and a work ethic that began as a 16-yr-old employee at her father’s business. From digging trenches – yes, literally – to building satellite systems and selling, she has focused her considerable sales
Local SEO is a practice that some organizations still habitually ignore. Why? Because of a misguided judgment that it is only valuable for small mom-and-pop style local business. However, for all intents and purposes, local SEO is very important and noteworthy for any business with
With more than 20 years of hands-on and strategic experience in interactive marketing and a background in traditional and interactive public relations and journalism, Tony Wright has spent his career helping companies of all sizes be profitable online. Wright is a search marketing geek, and
What actions are you taking right now to anticipate the micro-moments of mobile users? How are you planning your campaigns around the precious seconds of time that it takes a person to decide whether they want to click on a link or remain on a
It’s hard to compete with BBQ and sweet tea on a hot summer’s day in Texas, but somehow, we manage to pull it off each year at Rocks Digital! With the conference starting in less than 11 days, attendees are planning what sessions they want
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
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A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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