We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a content plan. Moving from a site plan to a content plan involves decisions about what to create, what to update,
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how they relate to the rest of the site, which is where site planning and content mapping comes in. A site
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with the service page content that represents what the business actually does. Put simply, that means connecting the services a business
Writing more blogs and service pages sounds like a logical plan for reaching audiences and improving search visibility. But a website content strategy that delivers long-term results should start with what’s truly needed before publishing anything new. Of course, new posts and pages will eventually
Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to improve your search visibility, but only when there’s a deliberate SEO content strategy behind it. Without a plan your website
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to their products or services. Alongside your core service pages, educational content expands your website and creates more opportunities to appear
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful website content, including articles, resources and visuals that do more than just the basics. Today, creating genuinely helpful content has
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’ marketing goals. We develop pieces on topics that potential customers will still be researching months or years from now, delivering
Digital marketing today is quite different from what it was this time last year, and even just last month. This field covers a wide range of required digital marketing services, from SEO and PPC to content marketing and website development. When you go back even
Digital marketing agency services such as SEO, content marketing and PPC help clients of all sizes—from local businesses to national brands—attract more customers online. The results will be especially noticeable when those services are guided by a full-service digital marketing agency that has the necessary
Some websites struggle to generate traffic or leads even when nothing appears obviously wrong. However, an SEO site audit from Rocks Digital Marketing will reveal why. By examining technical, structural and content-related factors, a professional audit uncovers exactly what’s working, and what is holding your
AI website builders have made it easier than ever to get a site up and running. With just a few prompts you can skip the web design and development process, and end up with something that looks polished. But while this approach is fast and
Join us on June 30th for the annual Mashable’s Social Media Day celebratory tweetup. As in prior years, this celebration is open to the public to attend at no charge. Invite your friends, colleagues or anyone else that would like to join in the fun.
Chris Silver Smith on Repairing and Safeguarding Your Brand Online Chris Silver Smith is founder and CEO of Argent Media, a local search marketing agency. He has an extensive background in search engine optimization, online marketing, and online reputation management. In the past, Chris has
When you are managing a WordPress website, whether it is yours or someone else’s, there is always a certain amount of “can I trust this plugin?” hesitancy that you have before hitting the install button. Did you think you were alone in experiencing this emotion? The
I’ve talked about the importance of backing up your data in previous posts, but wanted to talk a little more about being prepared for disasters, small scale (house fire, burst pipes, server failure) and large scale (earthquakes, tornadoes, etc.). Having a Disaster Plan can make
Rocks Digital is getting close and the anticipation is building! To bring that anticipation even higher, I am extremely excited to announce that Martin Shervington, Community Manager for “Plus Your Life” and Plus your Business” will be a keynote speaker at the Rocks Digital Marketing Conference
Would you like to a superhero like Batman or Ironman? What about being a content marketing superhero? If so, you will need a well-stocked tool belt. No matter the situation, Batman had the right tool in his Bat Belt and when Tony Stark suited up as
Martin Shervington, Google Plus Expert is Coming to Texas Martin Shervington is a marketing Psychologist as well as a consultant, speaker, trainer and coach on all things Google+. As the community manager for both “Plus Your Life” and “”, his role is to support individuals
When you’re promoting your business online, absolutely every decision you make matters. You’ll want to make sure you choose your domain name carefully; read on to learn how to choose a domain name for your business. 5 Tips on How to Choose a Domain Name The domain
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
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From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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