Personal brands are not just for actors, authors and speakers. With the constant access to information and the ability to easily post your life online, everyone should consider their personal brand. It’s important to think about how you look online to prospective employers, customers and
I love to read. I love a good love story, an action thriller, personal growth books, books on fashion, autobiographies, history and the list goes on, but my all-time favorite is reading business development books. I love a book that makes me think and, specifically,
Wrapping up #SEJSummit Dallas with the last session of the day was the AMA “Ask Me Anything” Panelists. Bernadette Coleman, CEO of Advice Interactive Group Warren Lee, VP of Marketing at Nationstar Mortgage Tony Wright, CEO of Wright/MC Steve Floyd, CEO & Founder of AXZM
We are back at #SEJSummit Dallas live and talking about Social Media Management and Facebook Advertising Strategies. Read the previous posts – Brand Marketing and Content Strategy. Marketing with Reddit and Podcasting. SEO Strategies and Best Practices. “Facebook for Brands” Kate Buck Jr., Director at
Back at you LIVE from #SEJSummit Dallas blogging. Up next – SEO Strategies and Best Practices. Previous post on Podcasing and Reddit. Post on Brand Marketing and Content Strategy. “3 Common Mistakes in Branded Local Search (and How To Fix Them)” Greg Gifford, Director of Search
Continuing with LIVE Blogging at #SEJSummit Dallas today. Previous post. Are you using Podcasts and Reddit in your Brand Marketing strategy? These are both powerful tools to reach your audience and grow your brand. “Why Brands Should Bet Big on Podcasting” Jerod Morris, VP of
This morning I am sitting in a room at the Hotel Intercontinental in Dallas full of buzzing conversations and anticipation as we await the start of the #SEJSummit morning session which will feature 4 speakers on the topic of Brand Marketing and Brand Content Strategy.
Joe Youngblood to Present During Rock Talk Special Session on The SEO Mindset Joe Youngblood, SEO Strategist, started his journey into online marketing at 14 years old when he built his first website and began trading banners and links with other webmasters and he has been
Grant Wickes, Small Business Influencer, to Present on Social Media Photography Grant Wickes is a principal for software development firm Growth Acceleration Partners (GAP), Grant has been tapped to establish the company’s Dallas/Fort Worth presence and lead the company’s marketing efforts. Grant has worked with
Jeremy Vest, YouTube Expert Will Share on Video Marketing for Brands Jeremy Vest is one of the top YouTube for business experts and is YouTube Certified. He often writes and speaks on YouTube for business, video marketing, video SEO and video conversion science. He has over 300
In the last few years, I have seen a shift happening in the world of online marketing. I am guessing you’ve seen it too. It’s a shift from content that hypes a product (or makes claims that can’t be substantiated) to a heart-centered approach that
Randall Turner, Digital Marketing Expert to present Pre-Conference Workshop Randall Turner is the Chief Operating Officer (COO) and Co-Founder of Advice Interactive Group which is a full service digital marketing agency that offers Smart Digital Strategy. Randall has experience with SEO – Local & National,
You can’t have a digital marketing conference without social media. And we can’t wrap up the conference without highlighting some of the fun tweets that went out. Here’s a few of the tweets that tell the story of fun and learning at #Rocks Digital 2017! Tweets Highlighting Rocks Digital
To successfully amplify content you need to start with the end in mind! What’s your goal for the content? Do you want someone to complete a form? Download an eBook? What about schedule a demo? Today we share the highlights from Erik Solan of Vertical
The big story of the day is “Fake News,” and your health is caught in the big middle of it all. It’s a clear case of GIGO: garbage in, garbage out, the saying popularized by computer programmers and so-called nerds. Remember that one? It still
Just like in Journalism 101, learning the 5 W’s – Who, What, Where, When and Why – is important in digital marketing too, because digital marketers are professional storytellers. In this post, I will focus on the “WHEN” as it relates to digital marketing. My
Traditionally, sales professionals are told to follow the ABC model, but this model is broken. Dan Tyre shares why at the 2017 Rocks Digital Marketing Conference, and today we’re bringing you the highlights from his keynote. Dan knows how to help a business succeed. He has
Giving the first, best impression to consumers and search engines alike is a must to compete in this ever-changing digital world. John Nosal, the CEO of SEO and owner of NosalCentral LLC, walks Rocks Digital workshop attendees through completing a digital marketing audit – and
Local businesses must understand just how much consumers depend on reviews! 8 out of 10 consumers look at reviews when looking for a local business, and in general people look at 3–10 different sites before making a buying decision. Consumers want and need social proof. Yelp’s John
Measuring social media ROI can be daunting. If you don’t set goals, it’s like going to target practice without a target! Katy Katz of SmartBug Media explores this topic in-depth at the 2017 Rocks Digital Marketing Conference. How to Slay Your Social Media Goals with
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
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