Beyond business listings containing a consistent NAP (name, address, phone number), complete business listings must contain many other important pieces of information such as business category, business description, website link, products, services, images, and more. Not all business listings will allow for this information, but
Winter is right around the corner and so are the colds, flu, allergies, and other bugs trying to get you. If the bug has already got you, grab some Kleenex, a blanket, and some warm tea so you can spend a few minutes here with
Robotics and automation is changing businesses much faster than anyone thought. Organizations are being completely transformed and redesigned, as business owners are changing the way they organize their workforce and day-to-day tasks in order to make way for numerous AI systems, robotics, and cognitive tools.
Today, the social media world seems to be a pay-to-play sort of place. That is, you need to pay to boost the visibility of your posts for effective social media engagement. You need to pay to get your ads out there. You need to pay
Can SMART goals produce dumb results? The short answer is yes. But the better question to ask yourself is “How can we keep this from happening to us?” What are SMART Goals? SMART goals are Specific, Measurable, Achievable, Relevant and Time-bound. The main problem with
When you want to improve your conversion rate and earn more sales than ever before, you will need to optimize your call-to-action – a key component of the customer journey. Although the way you ask your prospects to buy your product or service is vital
Every business today is striving to create a marketing strategy, and a social media marketing strategy is part of that. 66% of marketers are enjoying enhanced lead generation benefits using social media. However, this seems to be a daunting task, especially for new business owners
Is a picture worth a thousand (marketing) words? Most of the time, when we think about social media for business, we tend to think of Facebook, Twitter and LinkedIn. There are a couple of other platforms that can be employed for business (if you take
Third party reviews and testimonials have always been a powerful driver of brand credibility, but a business stands to gain the most credibility when a customer is recommended by someone they know. This is customer advocacy that every business needs. Before the advent of social
Better hear me out on Integrated Marketing Communications. Why? Well, I’m an old man. I took Pascal in high school. (Go ahead and Google it, I’ll wait.) I typed my college papers on a typewriter/word processor hybrid. I hung out in MUDs and MOOs before
Are you struggling with social media productivity? Daily online marketing tasks overwhelming you so much you can’t tell what to do next, or where to turn your attention to? Before you bang your head on the wall out of frustration, be assured: there is a
Is a branding guide really necessary? Well, marketers talk about branding all the time: how it can generate excitement, how it makes promotion easier, how it builds loyalty – it’s important. But whether you’re working on rebranding your business or you’re just starting to build
Can we all agree that everyone wants to have a website that compels people to visit it, read it and share the content? There are many ways to achieve this and one of them is to create compelling infographics. Why Should You Create Infographics? To
Are you writing copy that converts prospects into customers? You need to be. Whether you’re writing your own content or retaining the services of a professional copywriter – be it for a blog, web sales page, video sales letter, direct mail piece or brochure –
Want better results? Who doesn’t? Every business owner is constantly seeking ways to improve performance, achieve their goals, and be more successful. From my work with hundreds of business leaders in my coaching practice and mastermind program, I have found the key to better results
Last night Mike Stewart brought it at the #RocksDigital Meetup group. He was presenting on “How to Dominate Local SERPs”. With a presentation like this, you are never sure if the speaker is going to cover the basics or step it up into geekdom. Mike
Let’s face it, there is not a person alive who looks forward to hearing no from a prospective customer, business partner, or even the banker. One of the things that can hold a business back from experiencing growth, is the fear of failure or rejection.
The Rocks Digital Marketing Conference 2016 registration is officially underway. Over the next month I’ll be announcing the speakers and presentations that will be covered at the conference on June 29, June 30 and July 1. Before things get into full swing for 2016, I
How often do you think “if I was only more organized” when looking for something you have misplaced? Keeping organized is one of the biggest challenges for business owners and really almost anybody. Here are some stats about how much time we waste looking for
All businesses have times when things slow down. When that happens, these are the best times to plan out and implement digital marketing strategies to generate a buzz about your business. The reality is that the more people you get your business, products and services
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
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You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
To get these answers right now, just enter your business name below to run our FREE
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