1. All Users are Created Equal SEO may be one of the most talked about topics in marketing today. With a seemingly endless amount of conversation comes a surplus of myths. Following is our valiant effort to identify 10 of the top SEO Myths that
Marketing and social media forecasters are proclaiming this is “The Year of Google Plus” and “Google Hangouts;” Google’s newest video chat service is taking us to the new frontier. Experts say Facebook is the social media for PERSONAL interaction, while Google Plus Hangouts is the
You spend a lot of time developing and marketing your content. It’s good stuff, and you want people to find it, use it and share it with their friends and colleagues. So before you hit the final “Publish” button, take a few minutes to optimize
Most content marketers go to great lengths to maximize the effectiveness of their content. There are hundreds, if not thousands, of suggested tips and tricks to get your content noticed by Google, to post promotional tweets at the right time, to buy the best keywords
Growing your business is about more than just being online. A great website and social media presence is important, but you also need to connect with people in a real way – an in-person way. What Are Your Goals? Sponsoring an event is a great
You maintain an active presence for your business on all the key social sites. You follow all of the latest trends and try to incorporate the best of new things without being a fad follower. Now you want to be the one finding a social
Blog commenting can generate great things for you—quality backlinks and increased credibility just for starters. Plus, it can be downright fun. Who doesn’t love to put forth their ideas to the world? Even though blogs are commonly highly opinionated, that does not mean the world
Let’s face it, there are too many things that affect your SEO efforts for you to track manually or leave up to chance. Thanks to the many Chrome extensions available for SEO purposes, you don’t have to. These five extensions will help you stay ahead
You’ve got a blog. You’ve written some pretty great stuff. You’re really proud of it. There’s only one problem—nobody reads it. Yikes. Before you get down on yourself, know that you are not alone. Not by a long shot. And we’ve got even better news
Get Creative with Keyword Research, there is More Than Google Google Keyword Planner is a great tool but it should not be treated like your only source for keywords. We are not saying that you should abandon this tool as that would be quite foolish. But
Yes, to Anchor Text and Here Is Why Anchor text is essentially the text found in an active hyperlink embedded into online content. It serves as a useful tool to help direct readers deeper into the site, and to create internal or external links. Anchor
Social Media Is Part of Your Marketing Strategy, Not Your Only Strategy It’s really no surprise that even mom and pop shops these days are active on social media. I mean come on, who isn’t on Twitter or Facebook? And we’ve definitely seen the boom
In today’s digital marketing world attention is a scarce resource. With so many distractions, attracting readers to a business’ blog requires a blend of quality SEO-focused content writing and content marketing. Fortunately, many of your competitors are likely to be lacking in one of these
As most digital marketers will now recognize, expertise, authoritativeness and trustworthiness (EAT) have gradually become the foundation of effective content marketing. With content marketing services powered by EAT, every piece of content can satisfy Google’s needs and still deliver strongly for readers. But while many
As consumers increasingly turn to search engines before making buying decisions, SEO has become more important than ever. The SEO services you use inevitably influence how much organic traffic you get, where your business gets discovered and, in some cases, whether or not Google penalizes
One important plugin to have on your website is the WordPress Yoast SEO Plugin. This plugin will help you to easily SEO-optimize the content you are publishing for posts and pages. It also has settings included to select the title, description and image that appears
As 2022 comes to an end, we’ve compiled our most popular blog posts of the year. From SEO and the Google Business Profile to email newsletters and online reputation management, we covered a lot of ground this year. Take a look at our most visited
June 30th, 2022 saw the return of the Rocks Digital Marketing Conference and an action-packed day of expert speakers and engaging presentations. With last year’s event taking place online, this year was a chance to get together in-person with some of the best and brightest
We had a great time at the 2022 Rocks Digital Marketing Conference held in Addison, Texas as we celebrated our 10-year anniversary. Whether you attended or couldn’t make it this year, access our conference recap to check out the photos captured by our photographer, Scott
Branding and digital marketing strategist Lissa Duty is managing partner of Rocks Digital Marketing, a full-service digital marketing agency helping businesses rank in the top of search results through web development, content writing, local SEO, GBP optimizations and more. Lissa founded and organizes the Rocks
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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