Well, the first month of the 2nd half of the year is almost over, so let’s look at your sales goals. How are we doing so far? Are you on track to meet or exceed your fiscal year-end goals? If not, what’s your strategy to
Consider brand strategy for a moment. What is the most effective branding strategy? The question has been torturing marketers for years, and its relevance has only increased with the further integration of companies and corporations in a single global market. Somehow, the same brand, not
Despite advancements in technology the need for cybersecurity continues, as facing hackers and other dangers on the internet is still very much the task to handle. Cybersecurity tactics need to be updated according to new technologies that are being used in order to make them
Maybe it’s your C-suite management or agency client who sees that all the cool kids in marketing are launching a titular podcast, and they want to join the party. Perhaps you, knowing that content is king and reading is so 2016, want to move into
One of the challenges of being a business owner/entrepreneur is finding tools that work and that won’t break the budget, and that includes tools for CRM. Once in a while you actually find a free version of something that works well for your current needs
A good website serves many different roles for a company. That includes acting as the brand’s digital face, building credibility in the market, informing audiences about the company’s valuable offerings, and being a platform to interact with existing clients. Yet another vital purpose that a
Another Rocks Digital Marketing Conference is now in the record books and as usual, I learned so many new things that will help me be even better able to serve my clients. I always wish that I could clone myself for the day – then I could
You’ll easily find Dan Thies in Google search results detailing his credentials in the PPC marketing world. For his workshop at Rocks Digital 2017, Dan focused on Google Adwords. Please take note, many of these same PPC strategies can be used on Bing. The Best PPC Strategies
You can’t have a digital marketing conference without social media. And we can’t wrap up the conference without highlighting some of the fun tweets that went out. Here’s a few of the tweets that tell the story of fun and learning at #Rocks Digital 2017! Tweets Highlighting Rocks Digital
To successfully amplify content you need to start with the end in mind! What’s your goal for the content? Do you want someone to complete a form? Download an eBook? What about schedule a demo? Today we share the highlights from Erik Solan of Vertical
The big story of the day is “Fake News,” and your health is caught in the big middle of it all. It’s a clear case of GIGO: garbage in, garbage out, the saying popularized by computer programmers and so-called nerds. Remember that one? It still
Just like in Journalism 101, learning the 5 W’s – Who, What, Where, When and Why – is important in digital marketing too, because digital marketers are professional storytellers. In this post, I will focus on the “WHEN” as it relates to digital marketing. My
AI is everywhere, from AI chatbots on store or company websites, to apps, search engines and more. This widespread adoption makes services like answer engine optimization (AEO) imperative for a business’ success in today’s competitive landscape. But what is AI optimization (AIO), and just how
If you haven’t yet claimed and optimized your Google Business Profile (GBP), you could be missing out on a significant amount of free, high-converting traffic. Google continues to dominate the U.S. search engine market, holding roughly 85% of the share. For both local and national
You may have heard that search engine optimization (SEO) experienced another major shift thanks to generative AI platforms like ChatGPT. But even in the AI Age, content writing services, a major component of SEO, remain important to businesses of all sizes. Quality, helpful content is
Search engine marketing has changed—yes, again. When OpenAI launched ChatGPT in late 2022 the answer engine optimization era began, and if you were following SEO best practices, your business was already suited up for the game. Yet even with the best SEO strategies, generative AI
If there’s one thing we value at Rocks Digital, it’s the human touch. With a focus on employing skilled people dedicated to mastering search engine optimization (SEO), we pride ourselves on human-generated content that meets the requirements to get those words in front of as
Your business may be missing out on one of the easiest, most efficient ways to drive organic traffic to your website with strategic local SEO services. Using optimized city pages is a tactic that brings new clients, customers or patients right to your door or
It’s the mid-2020s so we’re pretty sure you’ve heard about the benefits of SEO and hiring a local SEO company. But when it comes to the specifics of what that entails, do you know what local SEO services you should be expecting from an agency?
If you’re a business owner or decision maker, we’re pretty sure that you know it’s imperative to the success of your business to be found online when people search. However, new advancements in digital marketing like AI and answer engine optimization (AEO) present new ways
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
To get these answers right now, just enter your business name below to run our FREE
visibility report.
Need a facelift
for your website?
More search traffic?
Need to blog, but don’t
have time?
