So many blogs or articles about SEO focus on what you should do, but we decided to turn the tables a bit and look at what you should not do. 10 SEO Mistakes It’s time to check your ego at the door and be ready
Using Google Plus Hangouts for your business is a no brainer! For years business owners have been using the rising Social Media sites – Facebook, Twitter, MySpace, YouTube and Skype to increase their online presence. These social networking sites have helped savvy businesses to grow their
Oh my goodness – if I don’t see it once I see it often, and it saddens me to no end to see highly successful business professionals presenting themselves on social media in a negative way, specifically with Facebook rants. Zig Ziglar said it best,
The term Newsjacking, coined by David Meerman Scott refers to the act of leveraging a big news story or popular event to draw attention to your own content, product or brand. Newsjacking Done Right Oreo’s did it right with their Facebook post during the 2013
Getting views on YouTube is an essential part of growing your audience. The more views you have on a given video the more likely YouTube will reward you by being recommended as a suggested video on other videos. These are three simple methods that you
Are you tired of coming to the end of a workday and feeling like you didn’t get everything accomplished you planned to? Learning how to delegate tasks will improve your productivity and shorten your to-do list. Whether you are an employee or small business owner,
Your Social Media Guide For Small Businesses While social media marketing is meant to help companies directly engage target audiences, the medium remains difficult to organize and control. In order to use social media successfully, you need to create a strategy to reach the right
Creating brand awareness, lead generation and thought leadership are all solid goals of a good content marketing strategy. And, as with any strategy, there are some foundational elements that make achieving the goals much easier. It starts with really understanding the why of your brand.
As an entrepreneur, we get new ideas for our business on a daily basis. We get them from attending networking meetings, webinars and live events. We can also get great ideas from reading blogs, social media posts, magazines and when we are having conversation with
The #1 reason new businesses fail within the first 2-3 years is lack of sales. Every business owner or salesperson needs to continually add new customers and increase sales volume in order to grow their respective businesses. However, in today’s selling environment this has become
If you actually tried to keep up with every SEO blog out there, you could find yourself in pretty bad shape in no time. Not only does the sheer volume make that impossible but you could continually find yourself doing one thing based upon one
Does Google make your head spin sometimes with all the changes to their algorithms? Do you feel like Penguins, Pandas and Pigeons are for the birds? We need Google because it creates tools to make our mission to reach our customers online easier. Yes, this
As a former agency manager, trainer and veteran salesperson, Judy Hoberman has created a company that finally addresses the gender differences in the sales process that affect both corporate America and small businesses. She was personally selected by the president and CEO of a large
Tanya Smith is a creative social content strategist, soccer mom and geeky student of all things Internet, teaching service providers to leverage snack-size, microcontent for maximum social media visibility so they can shift from invisible to influential. Described as a “walking Google”, Tanya’s experience and
David Daniels is the Senior SEO Analyst at Vertical Nerve Inc. in Dallas, Texas, a digital optimization agency helping clients acquire more traffic and convert that traffic into leads and sales. His background is in Technical SEO audits and Local SEO, as well as SEO
Greg Sterling is VP of Strategy & Insights for the Local Search Association (LSA). He also serves as a contributing editor for the leading tech blogs, Search Engine Land and Marketing Land. His personal blog, Screenwerk, connects the dots between digital media and real-world consumer
It doesn’t take long for you to decide if a product or service is right for you. Often the subject at the center of a brand’s content marketing, whether it is you-centered or we-centered, helps you to make that decision, even when you’re a marketer.
In combination, content marketing and SEO create a brand-enhancing, lead-generating monster greater than the sum of their parts. If you’re not mixing your content marketing and SEO, you’re missing out on tremendous opportunities to get much more out of both campaigns. SEO and Content Marketing
I’m always on the lookout for ways to make business easier and more efficient for me and my clients. I frequently hear the question “What small business tools can help me the most as an SMB owner?” Every business will have a different set of
“Who do you serve?” is the biggest question we are all asked to answer. The response should be one that connects and resonates with, not only potential funders, such as with the nonprofit I work with, but also the community in which you serve. Storytelling
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
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From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’
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