If you had a dollar for every time you heard, “Search engine algorithms change all the time,” you’d probably be a millionaire. Just when you think you’ve aced it and have complete understanding, something changes… again. However, one basic component has remained steady over time,
If you are like the majority of us, I’m sure you’ve spent time on social media. Whether it is for business productivity or for your personal life, you’ve likely encountered the people the online community refers to as trolls. Like their fairytale counterparts, these people
It was last August when Google introduced major changes to the local pack feature. The search giant debuted the 3-pack for desktop search results, mirroring their greatly used mobile platform, and making those coveted top three search results even more important to local businesses. The
During his ten-year career in digital marketing Neil Lemons has worked with brands such as Starbucks, AT&T Wi-Fi, P&G, Roots, Feed The Children, Gerber Childrenswear, GORE-TEX®, CURE International, Diamond Doctor, Texas Teachers and more than 100 small- and medium-sized business Currently he directs digital strategy
Randy Krum is an infographics and data visualization designer, author of the book, “Cool Infographics: Effective Communication with Data Visualization and Design,” instructor of Infographics and Data Visualization Design at SMU’s Continuing and Professional Education program (CAPE), and organizer for the DFW Data Visualization &
Mike is the online marketing master, famous for helping business owners improve their online marketing results. Mike’s no-nonsense approach centers around marketing principles that eliminate overhead and wasteful ad spend. With more than 15 years of local media experience under his belt, Mike is a
Taylor Bare is CEO of TaylorMade Web Presence, a website and online presence development company. He has an extensive background in search engine optimization, WordPress site development and web tools training for entrepreneurs. He’s also helped companies reach the first page of Google and increase
Ruth Burr Reedy is the Director of Strategy at UpBuild, an SEO agency specializing in technical SEO, advanced web analytics and conversion rate optimization. Ruth lives in Oklahoma City, Oklahoma. She can be found tweeting at @ruthburr. Ruth has been working in SEO since 2006;
Roxanne Roark has lived, breathed and studied social media since 2011, when she started her own social media consulting business. Since that time, she has led clientele from a variety of industries in successful social media campaigns that have included Twitter, Facebook, LinkedIn, Google Plus,
John Sparks has been recognized nationally as a Top 100 Social Media Power Influencer and one of the Top 50 Most Valuable Social Media Influencers in the country. He has an extensive background in Twitter, online marketing and social selling. John is a veteran journalist
As a former agency manager, trainer and veteran salesperson, Judy Hoberman has created a company that finally addresses the gender differences in the sales process that affect both corporate America and small businesses. She was personally selected by the president and CEO of a large
Tanya Smith is a creative social content strategist, soccer mom and geeky student of all things Internet, teaching service providers to leverage snack-size, microcontent for maximum social media visibility so they can shift from invisible to influential. Described as a “walking Google”, Tanya’s experience and
The baseball season started a few weeks ago, and I’m a baseball guy – a digital marketing guy too, but you know that. I played in high school, made the team in college (Division III), and helped coach the team that my boss’ kid played
We’re excited to welcome Lex ten Veen, the CEO of Navads to the Rocks Digital Marketing Conference 2017 to the speaker lineup. Lex is a serial tech entrepreneur specializing in geospatial and media technology industries. With over 16 years of dedicated experience, Lex has been
When advertising do you want rich targeting capabilities or purchase intent, and which platform will work best for your business – Facebook or Google, or what about Pinterest? Historically, advertisers have had to pick between one of these platforms or benefits. But Pinterest recently announced
Come to Rocks Digital to boost your knowledge level and networking efforts for the rest of the year! Join us in June 2017 for the Rocks Digital Marketing Conference and experience it in person. And if you are part of a company you can bring
Danielle Hanson is Head of Platform Sales & Partnerships for Thinknear by Telenav. In this role, she helps media companies and their SMB advertisers tap into the location-based mobile marketing opportunity, which is on track to be a $30B+ market by the year 2020. Previously
Chris Marentis, Founder & CEO of Surefire Local, has a superpower: recognizing innovative technology and implementing it to effectively bridge the gaps between traditional and cutting-edge digital marketing. With this skill set, he has helped to create some of the largest media and commerce brands.
Hillit Meidar-Alfi is the Founder and CEO of Spatially, Inc., a start-up SaaS company pioneering Location Search and Analytics. Spatially develops analytical tools and products giving SMBs access to business and market intelligence which was previously only possible for larger enterprises. A new suite of
Bernadette Coleman is the founder and CEO of Advice Local, an award-winning local search technology and local presence management company focused on improving visibility for clients across the local digital universe. She has been actively involved in digital marketing with an emphasis on local SEO since
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The rapid growth of AI is changing how people discover businesses online. Listing management services influence whether answer engines like ChatGPT, Perplexit and Google AI
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When most businesses plan their content strategy, resource page content writing is either an afterthought or is left out entirely. However, resource pages can actually
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