With so many people discussing how key content is to marketing strategies, good copywriters are a little like nobility in King Content’s court. With that in mind, I thought I’d have a little fun here by offering this short copywriting tips quiz. After filling in
When you create local content, or any content for that matter, the end goal is conversion and success. Fortunately, a thorough review of your content marketing metrics gives you insight to see if you’re achieving those goals. With so much metric information available, sorting through
I wish there was a super magic bullet I could give you that would be the panacea for all of your business and sales ills. The reality is that sales is not a ‘one point’ process where things happen from doing just ‘one thing’, but it comes
The Lunar New Year is upon us and it’s the Year of the Fire Monkey. So, what do monkeys have to do with best practices for business? Well, you’re probably familiar with the visual proverb of the three wise monkeys – “see no evil” covering
Local search and search engine optimization (SEO) are complex and can sometimes be frustrating; however, extremely necessary. Without proper optimization, a business’s site doesn’t stand a chance of beating the competition and ranking well in major search engines. Fortunately, you’re not alone and many companies
We all want to make more money, right? Instead of spending your time completing the mundane tasks you don’t like; how about you outsource them to an expert and spend your time doing the tasks you are passionate about and actually make you more money.
Can we all agree that everyone wants to have a website that compels people to visit it, read it and share the content? There are many ways to achieve this and one of them is to create compelling infographics. Why Should You Create Infographics? To
Are you writing copy that converts prospects into customers? You need to be. Whether you’re writing your own content or retaining the services of a professional copywriter – be it for a blog, web sales page, video sales letter, direct mail piece or brochure –
Want better results? Who doesn’t? Every business owner is constantly seeking ways to improve performance, achieve their goals, and be more successful. From my work with hundreds of business leaders in my coaching practice and mastermind program, I have found the key to better results
Last night Mike Stewart brought it at the #RocksDigital Meetup group. He was presenting on “How to Dominate Local SERPs”. With a presentation like this, you are never sure if the speaker is going to cover the basics or step it up into geekdom. Mike
Let’s face it, there is not a person alive who looks forward to hearing no from a prospective customer, business partner, or even the banker. One of the things that can hold a business back from experiencing growth, is the fear of failure or rejection.
The Rocks Digital Marketing Conference 2016 registration is officially underway. Over the next month I’ll be announcing the speakers and presentations that will be covered at the conference on June 29, June 30 and July 1. Before things get into full swing for 2016, I
Could Facebook Messenger kill Email? This is a topic that is becoming more and more relevant as business owners look for ways to increase communications between themselves and their clients. As email open rates have declined over the years, multi-channel marketing has become an essential
Greg Sterling is VP of Strategy & Insights for Local Search Association (LSA). He is also a contributing editor at leading tech blogs Search Engine Land and Marketing Land. He’s been around local digital media for so long he now feels a bit like Yoda.
Does your business need to be on Pinterest? With too many social platforms and too little time, business owners must ruthlessly prioritize where they spend their time and money. But don’t overlook Pinterest. With over 2 billion searches a month, some find it to be
Having a knowledge base is becoming a rather popular trend among companies that own a website to promote their business, and live chat puts that knowledge base to use to benefit both customers and the company. Using a knowledge base can significantly improve their organizations
Bill Hartzer is an independent SEO Consultant. He relies on his 20 years of direct SEO experience to provide technical SEO audits of websites, as well as technical link audits and link cleanups. Bill is known worldwide for his research on the topic of search
Without customers, a business will die, but making the best use of current technology trends will ensure that your customers find success with your business. Today, companies are provided with the largest array of customer acquisition options in history. That said, the trends we’re discussing
Moosa Hemani is an SEO and Inbound Marketing Specialist with Thrive Internet Marketing. He specializes in link building for local businesses, helping them to grow their brands and rankings to get more leads using digital channels. He also writes about SEO and digital marketing on
What does it take to write great website content? I’m going to show you! But first, my previous Rocks Digital blog post talked about your brand voice and how to use it in your marketing. If you didn’t read it, please go back and check
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
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From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Some websites struggle to generate traffic or leads even when nothing appears obviously wrong. However, an SEO site audit from Rocks Digital Marketing will reveal
AI website builders have made it easier than ever to get a site up and running. With just a few prompts you can skip the
WordPress has made starting a website accessible to almost anyone. While that simplicity is appealing, experienced WordPress developers understand that behind-the-scenes decisions can affect speed,
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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