In recent years marketing automation tools have evolved to provide business owners and marketers with vast amounts of real time data that enable them to learn more about their customers. Aside from this they also help you get more done, in less time – what’s
Do you consider your website’s homepage an engaging window into your business? Or is it more of a joke? “Hey kids! What’s the deal with homework? You’re not workin’ on your home!” — Jerome Allen Seinfeld Think of your company’s website as a stand-up comedy
You’ve tried every trick in the book, you’ve done your homework, and you stuck to the plan. But your once growing business is still stagnating. Don’t panic! Many developing companies go through this stage, probably more than once. Take a deep breath and rethink your
Mobile ordering apps have taken the world by storm, with a deluge of downloads. You want proof? When Chick-fil-A released its new mobile app, it hit #1 in the app store, with over a million downloads in just 3 days. Mobile ordering apps allow you
Entrepreneurs and business owners hear all the time that we should be automating things in our business. And there are many areas where automation or even artificial intelligence can be helpful: Email Management Marketing Appointment scheduling Call Management Social Media And really, having sales funnels
If you’re searching for clear cut guidance on the ideal length for your blog posts, this answer probably won’t make you happy, but it’s the truth. There is no right “length” of an article. Whether you’re measuring that length by word count, number of images,
I recently helped my daughter sign up for her first post-paid phone. We did our homework, talking to the SAME phone salesman multiple times. I didn’t focus much on the business relationship because it was such a good deal. Then came the day to make
Now that your website is mobile-friendly, can you sit back and relax? Maybe, maybe not. The next big thing in mobile web is Accelerated Mobile Pages. Rocks Digital Editor Laurie Shook discusses the implications of AMP with Beth Kahlich, SEO Trainer and Digital Marketing Consultant.
Every product or business venture needs a strong value proposition. To be effective, that value proposition must answer the WIFM question. “What’s in it for me?” — Title of five different songs by five different recording artists Way back in the 20th century, a grad
Everywhere you look today, you’re hit with news coverage, ads and opinion pieces about the upcoming presidential election. You may be fed up with politics, but have you ever considered how campaign strategy and tactics relate to business? There are some clear presidential campaign lessons
The saying, “It’s not how you start, it’s how you finish” is wrong when it comes to building a successful business. If this were true, then why do the majority of new businesses fail in the first 2-3 years? In my opinion, starting well is
There are a lot of things that go into making a successful email marketing campaign. And sometimes, in spite of all the planning and hard work, email marketing campaigns still fail. It might be difficult to catch on at first, but if you’re starting to
We all want to be productive, manage our time more effectively and get things done. Let’s look at some way to get rid of distractions and clear the way for productivity. Setup for Productivity Success 1. Starting at the end of your day. Set
A good content strategy starts with a blog. Regularly posting of compelling keyword rich content has many benefits. Even though blogging is part of your overall content strategy, you should consider integrating visual content. People connect and consume content in different ways, and you should
You want the customers coming to your location, right? You need to use location based marketing and create ads based on customer proximity to dominate local search. Walking downtown, a group of students pull out their mobiles to check for messages on their way home
Just like going to the doctor for a wellness check up, you need to perform a wellness check on your business web presence. If you are new to the online world, these steps will get you started on improving your overall web presence status. If
Most people don’t actively think about the positive and negative effects that social media can have on their mental state – they just enjoy their time participating on Facebook, Twitter, Instagram and other networks. Have You Thought About Your Brain on Social Media? Social media
The B2B Content Marketing Benchmarks, Budgets and Trends for North America report is available, and as we would expect from experts in the content marketing industry, it provides great insights on the state of B2B marketing. Whether you are a major corporation, or a small
Building strong alliances and strategic partnership relationships with both industry and local businesses should be a top priority for any entrepreneur or business owner who wants to rapidly expand their customer base and market reach, broaden their product and service portfolio, and improve sales and
Creating your professional LinkedIn profile is more than just posting your resume. Similar to your website, when you’re writing content, it’s important to utilize keyword phrases in your profile. After all, when prospects are searching for someone like you—which they do on LinkedIn—you want to
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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