Whether it is by phone or door-to-door canvassing, there is a right way and a wrong way to do cold calling to ensure a positive outcome. I had a recent experience with a door-to-door salesperson that personified everything I do not like about the practice
It’s time for all of the cobbler’s children to have shoes. If you’re reading this, you are likely to be a marketer or a small business. You’re apt to be busy, with little time to think about your personal brand. We often focus on an
If your industry had an Olympics would you be a Gold, Silver or Bronze medal winner? Would you be an Olympian medalist at all? Every four years at this time of the year the world comes together to watch people with extraordinary abilities in each
Keyword research is, in fact, a big part of the whole entire SEO process, and accurate keyword research data is key. Just recently, it has been reported that Google is restricting the amount of keyword data that you can get using their Google AdWords Keyword Planner
Every company can use two types of powerful business videos in their marketing tool belt. Although most have heard that videos will get more attention and drive customers to your business, where do you start? Start with understanding the fundamental tools for powerful business videos.
It’s back to school time for teachers, parents and kids. But small business owners can also benefit from a fresh start in the middle of the year. You may wonder where to start or what needs attention the most, so grab your digital feather duster
Social media is #awesome. I’ve used social media personally and professionally ever since the Dark Ages (when dial-up was king), and it has helped me: Connect with family, friends and colleagues around the world Talk with writers, marketing pros, celebrities and athletes that I admire
Mobile gaming fanatics are suddenly catching rare, imaginary creatures in a world where almost nothing seems rare and it is often too real. Unless you’ve been hiding under a rock, you know that the Pokémon Go mobile virtual reality game has caused throngs of people to
Having a way for your clients to leave online reviews for your business can be a great business builder. But, it is not without potential pitfalls. And even if you don’t have a formal channel for people to leave reviews, if they reach out via
Mobile is one of the greatest disruptions in digital marketing, but I’m not focusing on mobile today. Instead let’s explore one of its great side effects – the Micro-Moment, as Google has coined it. The Move to Micro-Moment Marketing Google continues to increase the value
Many consumers now use the Internet in lieu of a phone directory, which makes internet-based Name, Address and Phone (NAP) consistency critical. And search engines like Google and Bing have updated their search engines to make this information easily accessible. Instead of going to the
Time is money. You may have heard that a time or two. It may be cliché but it’s true; your time is worth something and you should remember this each time you consider joining a new networking group. None of us have extra hours in
How is your marketing strategy working so far this year? Have you been staying up on marketing trends, and putting strategies in place that even allow you to measure your success? If not, you are not alone. Many, many small-to-medium-sized businesses don’t know if their
Perhaps you’ve heard a bit about landing pages and have implemented one for your product or service, or maybe you’re designing/developing your first landing page. Maybe you’ve even been thinking about improving results through landing page optimization. Choose the Right Strategies for Landing Page Optimization
Did you start off today with a problem and wonder if – or how – you can get help? We often like to think that we can get through anything by ourselves, but can we always do it alone? Reality shows that is often not the case, and that
Your website is often the first place your customers go to see how good you are. Great, you have a site – but as we know, there’s usually room to improve your website! As the saying goes, the first impression really is the last impression,
Before we talk business marketing success, let me get personal for a minute. I celebrated my birthday in January. But that was nothing compared to February, when I finally got to see my hometown football team win their first Big Game. (Don’t come at me,
Most professionals you know are likely part of LinkedIn’s 530-million-user network. This number alone is why you should be maximizing all of the LinkedIn tools available to build your brand and business! Leverage this Ever-Growing Platform with these LinkedIn Tools and Tips After Microsoft purchased the
People and businesses do continual business with those they know, like, and trust. Stay with me here, because this is definitely connected with building a healthy brand! The best way for that to happen is for you to first know, like, and trust yourself. How Does
In recent years emojis have become a prominent part of everyday internet marketing communication. Emoji marketing is now important, as these little icons are being used more widely to communicate messages across all channels. Emoji Marketing Helps Businesses Tell a Story The communication power of
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
To get these answers right now, just enter your business name below to run our FREE
visibility report.
Need a facelift
for your website?
More search traffic?
Need to blog, but don’t
have time?
