Does Google make your head spin sometimes with all the changes to their algorithms? Do you feel like Penguins, Pandas and Pigeons are for the birds? We need Google because it creates tools to make our mission to reach our customers online easier. Yes, this
1. All Users are Created Equal SEO may be one of the most talked about topics in marketing today. With a seemingly endless amount of conversation comes a surplus of myths. Following is our valiant effort to identify 10 of the top SEO Myths that
Marketing and social media forecasters are proclaiming this is “The Year of Google Plus” and “Google Hangouts;” Google’s newest video chat service is taking us to the new frontier. Experts say Facebook is the social media for PERSONAL interaction, while Google Plus Hangouts is the
You spend a lot of time developing and marketing your content. It’s good stuff, and you want people to find it, use it and share it with their friends and colleagues. So before you hit the final “Publish” button, take a few minutes to optimize
Most content marketers go to great lengths to maximize the effectiveness of their content. There are hundreds, if not thousands, of suggested tips and tricks to get your content noticed by Google, to post promotional tweets at the right time, to buy the best keywords
Growing your business is about more than just being online. A great website and social media presence is important, but you also need to connect with people in a real way – an in-person way. What Are Your Goals? Sponsoring an event is a great
You maintain an active presence for your business on all the key social sites. You follow all of the latest trends and try to incorporate the best of new things without being a fad follower. Now you want to be the one finding a social
Blog commenting can generate great things for you—quality backlinks and increased credibility just for starters. Plus, it can be downright fun. Who doesn’t love to put forth their ideas to the world? Even though blogs are commonly highly opinionated, that does not mean the world
Let’s face it, there are too many things that affect your SEO efforts for you to track manually or leave up to chance. Thanks to the many Chrome extensions available for SEO purposes, you don’t have to. These five extensions will help you stay ahead
You’ve got a blog. You’ve written some pretty great stuff. You’re really proud of it. There’s only one problem—nobody reads it. Yikes. Before you get down on yourself, know that you are not alone. Not by a long shot. And we’ve got even better news
Get Creative with Keyword Research, there is More Than Google Google Keyword Planner is a great tool but it should not be treated like your only source for keywords. We are not saying that you should abandon this tool as that would be quite foolish. But
Yes, to Anchor Text and Here Is Why Anchor text is essentially the text found in an active hyperlink embedded into online content. It serves as a useful tool to help direct readers deeper into the site, and to create internal or external links. Anchor
If you’ve been keeping an ear to the ground – and an eye on your social media apps – you may have noticed that Facebook and Instagram are both making moves into the space dominated by Snapchat. Facebook now delivers short-lived content (photos and videos
Dave Carberry is the Founder and CEO of Washington/Baltimore based Enradius, specializing in geo-targeted ad placement. Dave started his career in television and radio at various companies including CBS, Scripps, and Infinity. He has worked with well-known personalities like Ken Rosenthal, Glenn Beck, and Howard Stern. He
Joe Youngblood is a Marketing Theorist and SEO with a focus on using consumer psychology and new technology to improve businesses and communities. He is the founder of award-winning creativity agency Winner Winner Chicken Dinner, which runs a network of highly engaged influencer pages, dubbed
What constitutes a perfect sales call? Most of us would be quick to answer, “A perfect sales call is when the buyer says ‘yes’ and signs the order.” We are all hungry for that next sale, the next order, the next new customer. In fact,
What happens when you unleash a frustrated musician onto a computer? You get a really big geek! That’s Jeff Whitfield in a nutshell. What was once a simple hobby turned into a great career. Jeff majored in audio and video production but his love for
You may be wondering just how important social media video is right now in the world of social media. Some would say it’s absolutely everything, and there are those who have built successful marketing campaigns completely around video. Three Reasons Why Video Has Become Increasingly
What is Local Search Day you ask, and what does it have to do with the 2017 Rocks Digital Marketing Conference? Local Search Day is the day we all come together to celebrate the impact local search has had on us as business owners, brands,
J. Schuh is an award-winning Animator, Author, Speaker, Coach, and Film Producer. J. founded his company Toons-N-Design in 1998 and has produced animation, commercials, video games and films for over 20 years. His clients include American Airlines, AVON, Comedy Central, FedEx, and MTV. J. is
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Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
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