Google Business Profile optimization should be a priority for all local businesses this year. With Google controlling such a large share of the search market, increasing local visibility for products and services can deliver consistent leads for a business. Local visibility must be carefully considered
SEO-optimized service pages are among the most high-value areas of a website. Your service pages can be a magnet for targeted traffic and lead to more conversions when you combine expert design and layout, quality content writing – and proven SEO optimization techniques. But just
Location pages are a key component in a local SEO strategy, helping both search engines and consumers find products and services for businesses near them. As the number of Google searches with local intent has increased, small businesses with a well-written location page have been
Over the years, content marketing disputes have often focused on quality versus quantity. Of course, high-quality content provides value to readers and is more likely to be shared, but an increased output can target more keywords. As time has gone on, it’s become increasingly clear
For most small businesses, local search placement will determine your levels of traffic, engagement and ultimately, your sales figures. Consumers are relying on Google and other search engines more and more, with visibility and reputation determining if they shop with you or with a competitor.
Every business needs a strong social media presence in everything from connecting with consumers and building brand awareness, to solving customer service issues and increasing sales. Content marketing is the leading driver of sales for countless businesses, and social media posts are a key channel
With increasing numbers of consumers doing research before making a purchase, a positive online reputation is an important component of a business’ placement in local search. Taking control of your business’ online reputation protects your brand. It amplifies the experiences of satisfied customers and allows
Along with a website, business listings are an important piece of the online presence puzzle. Every business needs to consider Google Business Profile optimization if they want to consistently reach local consumers. To get a clear picture of the visibility of your current Google Business
Start Evaluating Your Business’ Online Presence Today Have you evaluated your business’ online presence lately, or ever? Your business’ online presence includes your website, social media accounts, local SEO, your Google Business Profile (GBP) and your online reputation. Evaluating each of these items may feel
When was the last time you assessed your business’ website? Looking more closely at website design and development, content and accessibility may reveal some unfortunate surprises. Thankfully, by taking the Rocks Digital online presence self assessment, you can make sure your website is viable for
The last time you were here we shared why it’s important for every local business to have a Google Business Profile. As a refresher, we reported data on optimizing a client’s Google Business Profile (formerly known as Google My Business) and the results achieved from
For a local business in 2022, the Google Business Profile and optimization must be a key part of your game plan. The volume of targeted traffic available to a business means that the creation, claiming and optimization of a Google Business Profile (formerly Google My
John J. Nosal founded NosalCentral LLC in 2009. With more than 25 years in the Publishing, Internet Software and Marketing industries, John’s calling to start his own business was acted upon quite quickly. As an Internet Geek, he recognized early on the needs of small-to-medium
The Mobilegeddon has completely disrupted search engine optimization. For SEO experts and serious analysts of mobile, this Google algorithm change didn’t come unexpectedly. In 2015, the number of mobile internet users exceeded the number of people who use desktops for browsing. Since bloggers’ popularity and
Beth Kahlich, President of the Search Engine Academy Texas, brings over 20 years’ experience in marketing and technology to the Rocks Digital Marketing Conference this year. Companies ranging from small business all the way to large enterprise turn to Beth for advice on digital marketing
The baseball season started a few weeks ago, and I’m a baseball guy – a digital marketing guy too, but you know that. I played in high school, made the team in college (Division III), and helped coach the team that my boss’ kid played
We’re excited to welcome Lex ten Veen, the CEO of Navads to the Rocks Digital Marketing Conference 2017 to the speaker lineup. Lex is a serial tech entrepreneur specializing in geospatial and media technology industries. With over 16 years of dedicated experience, Lex has been
When advertising do you want rich targeting capabilities or purchase intent, and which platform will work best for your business – Facebook or Google, or what about Pinterest? Historically, advertisers have had to pick between one of these platforms or benefits. But Pinterest recently announced
Come to Rocks Digital to boost your knowledge level and networking efforts for the rest of the year! Join us in June 2017 for the Rocks Digital Marketing Conference and experience it in person. And if you are part of a company you can bring
Danielle Hanson is Head of Platform Sales & Partnerships for Thinknear by Telenav. In this role, she helps media companies and their SMB advertisers tap into the location-based mobile marketing opportunity, which is on track to be a $30B+ market by the year 2020. Previously
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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