Traditionally, sales professionals are told to follow the ABC model, but this model is broken. Dan Tyre shares why at the 2017 Rocks Digital Marketing Conference, and today we’re bringing you the highlights from his keynote. Dan knows how to help a business succeed. He has
Giving the first, best impression to consumers and search engines alike is a must to compete in this ever-changing digital world. John Nosal, the CEO of SEO and owner of NosalCentral LLC, walks Rocks Digital workshop attendees through completing a digital marketing audit – and
Local businesses must understand just how much consumers depend on reviews! 8 out of 10 consumers look at reviews when looking for a local business, and in general people look at 3–10 different sites before making a buying decision. Consumers want and need social proof. Yelp’s John
Measuring social media ROI can be daunting. If you don’t set goals, it’s like going to target practice without a target! Katy Katz of SmartBug Media explores this topic in-depth at the 2017 Rocks Digital Marketing Conference. How to Slay Your Social Media Goals with
You can’t celebrate Local Search Day without a local search panel. This years Rocks Digital brings together the best and brightest in local search, SEO, mobile and voice search! Moderator Bernadette Coleman, the CEO of Advice Local, is known around the web as the Queen
Many people today are having problems with effective link building strategies. Previous gurus put out the idea that if you just create high-quality content, people will automatically link to you. In response, Moosa Hemani of Thrive Internet Marketing explores this topic at Rocks Digital. How
There are 2 billion people on Facebook (globally). But Joe has a theory – Facebook doesn’t like PEOPLE much. (Have you ever tried contacting Facebook Customer Service??) Facebook is looking at VR/AI for the future. So, more automation and less actual human interaction. How You Can
The SEO zombie apocalypse hit Rocks Digital this year and Michelle Stinson Ross is the instigator. Keep reading and find out why! Are You Prepared for the SEO Zombie Apocalypse? Michelle sees herself as more of a marketing specialist. From this perspective she wants business people
Google is the master of the web, and using their tools like Google Analytics is a must to find out how consumers are getting to your website, how long they stay, and what pages they visit. In this workshop at Rocks Digital 2017, Beth Kahlich answers
A beacon device is nothing revolutionary – it consists of some basic components. It’s what you can DO with them that makes them special. Casey Markee of Media Wyse explores this topic in detail in his session at Rocks Digital 2017. Here are the highlights. HyperLocal
To be successful with storytelling you need to understand it. Emotion and connection are what make a great story and experience for the consumer! At the Rocks Digital 2017 Social Media Day celebration, DeAndre Upshaw shares how he came to understand storytelling, and how businesses and agencies
Wondering if your SEO strategies are working? What about the new strategies everyone is talking about? Should you implement all of them? On-Page and Off-Page SEO Explained In this presentation at the 2017 Rocks Digital Marketing Conference, Bill Hartzer, Senior SEO Consultant at BillHartzer.com, shares “Everything
We’re excited to welcome Lex ten Veen, the CEO of Navads to the Rocks Digital Marketing Conference 2017 to the speaker lineup. Lex is a serial tech entrepreneur specializing in geospatial and media technology industries. With over 16 years of dedicated experience, Lex has been
When advertising do you want rich targeting capabilities or purchase intent, and which platform will work best for your business – Facebook or Google, or what about Pinterest? Historically, advertisers have had to pick between one of these platforms or benefits. But Pinterest recently announced
Come to Rocks Digital to boost your knowledge level and networking efforts for the rest of the year! Join us in June 2017 for the Rocks Digital Marketing Conference and experience it in person. And if you are part of a company you can bring
Danielle Hanson is Head of Platform Sales & Partnerships for Thinknear by Telenav. In this role, she helps media companies and their SMB advertisers tap into the location-based mobile marketing opportunity, which is on track to be a $30B+ market by the year 2020. Previously
Chris Marentis, Founder & CEO of Surefire Local, has a superpower: recognizing innovative technology and implementing it to effectively bridge the gaps between traditional and cutting-edge digital marketing. With this skill set, he has helped to create some of the largest media and commerce brands.
Hillit Meidar-Alfi is the Founder and CEO of Spatially, Inc., a start-up SaaS company pioneering Location Search and Analytics. Spatially develops analytical tools and products giving SMBs access to business and market intelligence which was previously only possible for larger enterprises. A new suite of
Bernadette Coleman is the founder and CEO of Advice Local, an award-winning local search technology and local presence management company focused on improving visibility for clients across the local digital universe. She has been actively involved in digital marketing with an emphasis on local SEO since
With a background in B2B lead gen and affiliate marketing, Damon Gochneaur, founder of Aspiro Digital Marketing Agency, has spent nearly a decade entrenched in helping businesses get more out of digital. AdWords & Analytics certified, running Facebook ads campaigns since 2008, Damon is platform
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