
Content is not king, BBQ is!
Eric T. Tung won a bottle of Memphis BBQ sauce during Amy D. Howell’s keynote speech. This just goes to show that in the end (or in Texas), neither content nor SEO are king, BBQ is. Photo cred: Scott Peek Photography

Eric T. Tung won a bottle of Memphis BBQ sauce during Amy D. Howell’s keynote speech. This just goes to show that in the end (or in Texas), neither content nor SEO are king, BBQ is. Photo cred: Scott Peek Photography

If it connects to Facebook, I count it as a social network. And that’s my justification for spending the lunch time advancing levels on this endless game. Also to show people my party trick: using three Apple products at once.

Mastering E-Mail Marketing: Converting Prospects to Customers as presented by Patty Farmer Close your eyes and imagine having all your contacts from Google, Twitter, and Facebook all on your e-mail list. The thing is that you can have all your other accounts closed down, but NO

Amy Howell, keynote speaker, presented “Telling Your Story Online: How Social Media Has Changed News & PR” at #DFWRocks2014. A few of the highlights of her presentation are listed below. Social Media Has Changed News and Public Relations Posting online is: Global Permanent Discoverable (in

We interrupt this program for a brief #ShoeShaming announcement. Ms. Duty wore her squeaky shoes today and was seen wandering around barefoot. The #funblogger warrants this a misdemeanor worthy of a short blog post and photo (because we’ve told her that although the shoes are

Addison’s Mayor and presenting the Social Media Day Proclamation to Lissa Duty Mayor of Addison, Todd Meier, declared June 30 “Social Media Day.” He read the Uber Official Proclamation this morning at the opening of Day 2 of DFW Rocks Social Media 2014. Stay tuned for

Shelly Kramer, keynote speaker, presented “Social Media or Content Strategy? Not What you need. Not By a Long Shot” at #DFWRocks2014. A few highlights of her presentation are listed below. Your Brand is the Relationships You Create With Customers – Not Social Media or Content Strategy Your brand

Who says you can’t multitask while listening to the keynote speaker of day 1 of this conference? The Quicken Loans National vs. Shelly Kramer: Who will win?? #busted

Shelly Kramer and Her Facebook Insights Ok ok ok, here’s the REAL reason no one is interacting with our social media posts: 4.75 billion pieces of content shared on Facebook Shelly Kramer did the math for you: “3,298,611 pieces of shared content per minute on

Lissa Duty and John Nosal, keynote speakers, presented “LinkedIn: Your Professional Network to Create Connection and Opportunity” at #DFWRocks2014. A few of the highlights of their presentation are listed below. Using LinkedIn to Create Connections Don’t just use the generic “I want to connect with you” message

Steve Kuntz passed out gold medals in his “Maximizing Your Online Productivity” talk. I presume this medal holds special powers that will help me be a productivity master when I wear it.

Sandra Dee Robinson, keynote speaker, presented “Realize the Worth in Your Powerful Personal Presence On Camera, and Off!” at #DFWRocks2014. A few of the highlights of her presentation are listed below. Five Tips to Create a Powerful Personal Presence on Camera Show Your Passion Share Your Story

Social media and music belong together. After all, some of the most followed social media accounts on the planet belong to musical artists. But what about the artists not on the same level as Justin Bieber, Katy Perry, or Taylor Swift? Does social media have

In today’s society we’re addicted to escapism. Like any addiction, if we don’t stop it’s going to kill us! That’s because the blistering pace of society has instilled us with the need to get away from it all. We opt for a few drinks after work,

I woke up in the middle of the night, heart pounding and in a cold sweat. I was worrying about getting ready for Halloween, and frantic about finishing up this week’s Rocks Digital post. My dreaming brain had monster-mashed the two worries, and created this

Social media changes fast. Remember MySpace from the social media Stone Age? Once you mastered the ins and outs of Facebook, LinkedIn, and Twitter, then Instagram and Snapchat come along. To stay grounded amidst the constant change, I like to take refuge in some classic

Where does improving your advertising, sales and marketing results rank on your company’s “bucket list” items? If having a marketing focus is not one of your top priorities, then you’re putting the business at risk! “I don’t have the money to invest in marketing right

– As a savvy marketer you know that it’s important to understand who you’re talking to before you begin marketing. However, understanding your ideal client involves more than knowing their demographics or even their lifestyle information. You must know how aware they are of your

We all have them. Sure, we use a domain name for our website. But, most likely, you own more than one. You might even own more than a few–or even hundreds of domain names you aren’t using right now. Essentially, domain names are virtual real

Have you noticed the buzz about influencer marketing? Influencer marketing uses online influencers to create word of mouth to promote a brand or product. First, let’s discuss reasons for the rise in influencer marketing. Then I’ll address micro influencers specifically. Increase in the use of


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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a

Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how

Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
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