The PND (Personal Navigation Device aka GPS) market is declining – only about 4 million units in 2017 due to smartphones being able to give real-time navigation information, as well as offering users additional services. Lex ten Veen, CEO of Navads, explores this topic at Rocks
Local search marketers have strong feelings about the different trends happening and how they are affecting local search today, and how it will be presented in the future. Greg Sterling, VP of Insights at Local Search Association, explores this topic in his keynote at Rocks
We have 32 speakers and 27+ sessions happening over the next two days at the 2017 Rocks Digital Marketing Conference! Don’t you wish you could be in two places at once? Since you haven’t been able to clone yourself yet…. We have the 2nd best
Perla Sanchez is a bilingual social media strategist and consultant in Dallas, Texas. Perla is currently re-inventing herself by building her own social media business. She is proud to be a first-generation high school and college graduate, and also holds a master’s in Social Sciences.
Your marketing plan represents your business’ desire to connect with customers and build your business. Whether your business conducts B2B marketing or direct consumer marketing, your business benefits from utilizing marketing communication tools that deliver your message to potential clients and decision makers. The three
Laura Darkstar is the founder of Adminderella. She is an Administrative Strategist who lives in Dallas and loves all things tech, blogging, and watching vlogs on YouTube. On the rare occasion that she isn’t working, she is likely working on a novel-in-progress or learning to use new
Junny Barahona is a Social Media Marketing Strategist specializing in community management and content strategy. She’s the Head Diva in Charge at Beauty Buzz Media, a social media marketing company that caters to beauty industry professionals and brands. She’s consulted and managed multiple social media accounts
Much like a carpenter, plumber, painter or craftsman of any kind, you need to have the right tools to be effective in your profession, and that includes sales. Without the proper training and tools, your likelihood of success is limited. The Tools Every Sales Professional
After attending a Zig Ziglar conference for her husband’s business in 2012, Heather Nichols was inspired to springboard from her corporate sales career directly into entrepreneurship. Since beginning the self-employment adventure, she’s enjoyed the freedom of seeking out business and personal development through coaching, conferences,
Dallas, Texas (PRUnderground) June 26th, 2017 Anticipation for the 2017 Local Search Day and Social Media Day celebrations has been building for months. Rocks Digital will be celebrating in Addison, Texas starting June 29 and running through June 30 – Social Media Day. This is
Long gone are the days in which companies measured each other solely through ad campaigns. Now, much of marketing and advertising has moved online, specifically onto social media and certainly onto Instagram. Diverse in features and unparalleled in reach, this new medium is a goldmine
Elayna Fernandez, known worldwide as The Positive Mom, is an award-winning storyteller, renowned digital strategist, and an avid student of pain. For over a decade, Elayna has made it her mission to help moms rewrite their stories, heal their wounds, and create joy, balance, and
What are beacons and why are they important to businesses? No, that isn’t a typo. I didn’t mean to say bacon. My Definition of A Beacon Beacons are a cool piece of technology when used in conjunction with Bluetooth technology can send messages to people
Leveraging video is a powerful way to stay in front of your clients and prospects. But you need to make your video stands out from the crowd. Today we will discuss how. Typically at this time of the year, the mail is full of customary greeting
Rocks Digital Lunch Blab Nov. 13, 2015 Show Notes, Discussion Points, Links and Video: The new iPad Pro – It’s bigger, stronger and faster… Firefox Comes to iPhone Safe Harbor – Make up your mind EU… Unleash the Power of Social Media Images Facebook Moments What
Pay-Per-Click (PPC) advertising is an important part of your digital marketing plan and has really come a long way in recent years. 3 Things Every PPC Campaign Needs In order to make sure your PPC campaign is as good as it possibly can be, you need
I had a client tell me the other day that she supposed it was time she got on Twitter, so I asked her a few questions and found out that she didn’t have a Twitter account yet. I explained the commitment she would need to make in selecting
Rocks Digital Lunch Blab Nov. 6, 2015 Show Notes, Discussion Point Links A.I. Meets Google’s RankBrain Bluebell Ice Cream Makes a Comeback How To Write Effective Meta Descriptions The 10 Best Ways to Follow Up Supporting Article: Follow Up With Video Facebook Testing A NEW
How is your follow up? The fact is, as business owners, we are so busy trying to make the next dollar that when we make a new connection we have great intentions of following up, but it doesn’t always happen and, if it does, it doesn’t
Are you one of the many that think meta descriptions are not important for SEO? It’s time you rethink that. While Google claims it has no effect on placement in search results, the fact is meta descriptions have a bigger impact than you may realize.
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
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Has your business been publishing more pages in the hope of improving your SEO results? Investing in content writing services is a great way to
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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