Before I get to social media branding, let’s play “Best Case Scenario” for a minute: Person A recommends your business to a friend of theirs — Person B — who needs what you’re selling. So Person B does what most of us in today’s day
As digital marketers, we are all so busy working for our clients and sizing up how they are doing online that we don’t take the time to see how we are doing. Today, I’d like to talk about your website. That’s right! Your website probably
When you hear news about social media today, you’re hearing about video. Every major social network has added some type of short-form video marketing service including networks like LinkedIn, which recently launched a platform showcasing 30 second videos from LinkedIn influencers. Facebook, Twitter, Instagram, Pinterest
Recently, I experienced a customer satisfaction “test” in a way. A few weeks ago, an email with the subject line “Book editing quote” landed in my Inbox. The sender desired a bid to edit her boyfriend’s book. Naturally, such an email generates one of two
Although some physical businesses struggle against virtual competitors, event marketing experts see rich rewards from the virtual world, using tools like social media to add value to their business. I recently heard some good ideas at a Social Media Breakfast Dallas panel on social media
In my previous blog, I promised that my next post would talk about ways to build your business social media network. BOOM – Posted! (If you get the reference to “The Office,” we can hang.) Before we get started, please note that I’ll be mostly
Whether it is by phone or door-to-door canvassing, there is a right way and a wrong way to do cold calling to ensure a positive outcome. I had a recent experience with a door-to-door salesperson that personified everything I do not like about the practice
It’s time for all of the cobbler’s children to have shoes. If you’re reading this, you are likely to be a marketer or a small business. You’re apt to be busy, with little time to think about your personal brand. We often focus on an
If your industry had an Olympics would you be a Gold, Silver or Bronze medal winner? Would you be an Olympian medalist at all? Every four years at this time of the year the world comes together to watch people with extraordinary abilities in each
Keyword research is, in fact, a big part of the whole entire SEO process, and accurate keyword research data is key. Just recently, it has been reported that Google is restricting the amount of keyword data that you can get using their Google AdWords Keyword Planner
Every company can use two types of powerful business videos in their marketing tool belt. Although most have heard that videos will get more attention and drive customers to your business, where do you start? Start with understanding the fundamental tools for powerful business videos.
It’s back to school time for teachers, parents and kids. But small business owners can also benefit from a fresh start in the middle of the year. You may wonder where to start or what needs attention the most, so grab your digital feather duster
Come on, selfies are just part of the #funblogger job description.
Who else could have a full presentation prepared should a speaker not show? J.R. Atkins is who. Talking all things social media marketing and social networks to watch (ever considered MeetUp for your social media marketing strategy?). It’s like he does this professionally or something…
Organizer Lissa Duty said she needed an “Easy Button” this week, so she gave one to Tifany. Here’s to an “easy” week ahead, Tifany! (And for the record, you make planning this awesome event look easy, Lissa!)
I have been asking one question for the past few months on the DFW Rocks Social Media Facebook Page … Dallas are you ready for Neal Schaffer? Who the heck is Neal Schaffer anyway? Is that what you are thinking? Neal Schaffer is an international
Tim Gillette DFW Rocks Social Media 2014 Speaker Profile I keep asking Dallas “Are you ready for DFW Rocks Social Media Day?” Today I am asking “Are you ready for Tim Gillette at DFW Rocks Social Media Day!” This guy is an in your face,
DFW Rocks Social Media 2014 Speaker Profile We will provide 250+ attendees with essential ONLINE and OFFLINE marketing knowledge to expand their knowledge, client based, and online digital footprint. We want you to get to know your #DFWRocks2014 speakers in-depth before the conference. Speaker Name:
DFW Rocks Social Media 2014 Speaker Profile Our goal for the 2014 national Dallas based social media day conference is to provide the attendees with the opportunity to know the speakers in-depth before the conference. This will help you with session selection, and if start
The 3rd annual DFW Rocks Social Media conference organizer Lissa Duty announces Neal Schaffer, California based social media consultant and presenter is coming to Dallas and presenting on Google+ for the 2014 Dallas-based social media conference. This is Neal’s first speaking event in Dallas, and
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