Is Your Business Relevant? This is one of those questions like, “If a tree falls in the forest and nobody is around, does it make a sound?” Logic tells us that the quick response should be, “Of course my business is relevant”, BUT…how do you
Whether you are starting a new marketing campaign, improving an existing one or trying to figure out what has gone wrong with an old campaign, one place to start is your target audience. In spite of all that we know about communicating and creating great
Learning to how to write headlines that captures the reader is absolutely necessary. You have one to three seconds to catch a prospect’s attention online and approximately five seconds if you are sending out a direct mail piece. Therefore, your goal is to catch his
Across the globe, June 30 is designated as a day to celebrate social media due to Mashable launching Social Media Day in 2010 as a way to recognize and celebrate social media’s impact on global communication. June 30th, 2015 marked the sixth-annual official global celebration. I
For those that missed out on this year’s digital marketing conference, don’t fret, I will be giving you the low-down of this year’s conference. This year Rocks Digital was bigger and better than ever! We filled the Addison Conference and Theatre Center with social media
We had such a great time at the Rocks Digital Marketing Conference held in Dallas, Texas on Social Media Day 2015. You don’t have to take my word for it! Check out these photos taken LIVE and shared on social media by not only are photographer,
Another Social Media Day and another Rocks Digital Conference has come to an end. I look forward to it all year, blog my fingers off during the event from live blogging and then, after spending a while resting my overworked typing fingers, I ponder the
In her Rock Digital Conference presentation, Laura Armbruster offered several proven tips and tactics to ensure you are creating demand for your brand. Laura focused on how to go from creation to conversion while still putting your brand voice in alignment with the needs and
Martin Shervington of both “Plus Your Life” and “Plus Your Business”, wrapped up the day at the Rocks Digital Marketing Conference with his closing Keynote and I have to say that, after his presentation, I finally understand Google Plus better and have some idea of
I volunteered to live-blog the Geek Chat even though I knew, in advance, that any time you get geeks chatting, the conversation is NOT going to be linear (and thus a challenge to blog). Plus, I was harboring a bit of disappointment that there were
Robin Moss shared the exciting world of Website Gamification with us at the Rocks Digital Conference. (Sadly, we did not earn any badges for attending her session, but I’m sure she’s working on it for future presentations!) What is Gamification and Who are Gamers? Wikipedia
Chris Silver Smith shared important information with us about Reputation Management at the 2015 Rocks Digital Marketing Conference. Why Worry About Reputation? Because any business carries risk. No matter how wonderful, how innocuous and how beloved your product/service – even ONE problem, when it gets
When it comes to securing high-quality, authority-building citations for your business, data aggregator submission services are hard to beat. These platforms distribute consistent business data across directories, mapping services, search engines and apps throughout the web. Despite this, they’re often overlooked even though many third-party
When most businesses plan their content strategy, resource page content writing is either an afterthought or is left out entirely. However, resource pages can actually offer something that blogs and service pages aren’t designed to cover. While blogs drive traffic and service pages drive conversions,
Building a new website is an important stage for any business, but what happens after launch matters just as much. Unfortunately, many businesses do not realize how much WordPress website maintenance is involved until it’s too late. By the time issues become apparent, your website
As the most popular content management system in the world, WordPress powers nearly half of all websites. But without hiring a WordPress development agency, most businesses never tap into its full potential. When your brand’s reputation and online visibility are on the line, who builds
If your website isn’t using landing pages, you may be missing one of the most powerful ways to convert visitors into customers. Professionally written landing page content removes distractions and drives visitors towards one single action. Without navigation, sidebars and footer elements, your content is
From researching a topic to finding a business, asking questions is one of the main ways people browse the internet. Consumers use question-based searches to solve problems and compare options every day. However, FAQ page content writing is an overlooked component of many website strategies.
Without a doubt, an updated Google Business Profile (GBP) is key to a business’ local visibility. But claiming, verifying and maintaining a Google Business Profile with the correct hours, location, categories and fresh, engaging content can be an additional burden for already overworked business owners.
Many businesses are aware of untapped demand from customers in surrounding cities who are actively searching for their services. With professional city page writing services, digital marketing agencies can help you reach these customers at the moment their intent is highest. When set up correctly,
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
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You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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