How are your Jerry Maguire skills? Would you have those you meet at “Hello”? Introducing yourself in a manner that will leave an impression with the person you are speaking with can be somewhat difficult. You may need to improve your introduction and the way
Content is still king and is the core of any digital marketing strategy. For just a quick moment, I want you to think about the common component of everything you do online – Local SEO, search, social media, blogging, videos and even how you title
Junny Barahona, Social Media Strategist, to Live Tweet Junny Barahona is a Social Media Marketing Strategist Specializing in Community Management and Content Strategy. She’s the Head Diva in Charge at Beauty Buzz Media, a Social Media Marketing company that caters to Beauty Industry Professionals and Brands.
Laura Darkstar To Be Live Blogging Laura Darkstar is an Executive Virtual Assistant who lives in Dallas and loves all things tech, blogging and watching vlogs on YouTube. On the rare occasions that she isn’t working, she is likely working on writing her novel or
Clara Mathews, Professional Blogger, to Live Blog at Rocks Digital Clara Mathews is the owner of Clarabela Media, which creates online communications to build and promote businesses through blogs and other forms of website content. She is a web content copywriter and professional blogger who
John Sparks, Social Media Expert, to Emcee John Sparks is the author of the new book “365 Ideas To Go From Good To Great On TWITTER!”. Sparks has been recognized as a Top 100 Social Media Power Influencer by StatSocial. He is also the founder and CEO
Scott Vann, President of DFWSEM, to Emcee the Local SEO and Search Track Scott Vann is the President of DFW Search Engine Marketing Association and the owner and broker at Vann Property Group. As a broker, marketing is everything. Scott Vann has become an expert
Steve Kuntz is the Senior Application Developer at Zale Corporation. He is also the co-organizer of the Dallas SEO/SEM Meetup Group which has been a powerful local resource for current information on Interactive and Internet Marketing since 2008 and boasts over 1400 members. Steve has been
Ruthie Guten, WordPress Designer, to Live Tweet Ruthie Guten is a Partner at Gushin Designs where she specializes in creating WordPress sites and customized graphics. She is a self-professed WordPress geek, but her background is as a certified health coach and a civil engineer. All
Aida Rojas, Digital Storyteller, to Live Tweet Aida Rojas is a Bilingual (Spanish) Content Marketing Strategist and Digital Storyteller who empowers individuals and small businesses to magnify their digital footprint online. Aida started in Online Marketing in 2005 and has loved every step of her
Sue Kochem, Panelist on Women Leading in Local Sue Kochem is current manager of Marketing Communications at Dex Media. She is an accomplished Marketing Manager with nearly two decades of experience in strategic and tactical marketing, branding, analysis and market planning. Expertise includes defining, leading and creating
Cindy Miller, Panelist on Women Leading in Local Cindy Miller, VP of Business Development at MetrixLab, has over 30 years’ experience leveraging marketing research tools and techniques to uncover consumer insights that help companies grow. Cindy is a seasoned marketing researcher with specialties in retail,
Well, the first month of the 2nd half of the year is almost over, so let’s look at your sales goals. How are we doing so far? Are you on track to meet or exceed your fiscal year-end goals? If not, what’s your strategy to
Consider brand strategy for a moment. What is the most effective branding strategy? The question has been torturing marketers for years, and its relevance has only increased with the further integration of companies and corporations in a single global market. Somehow, the same brand, not
Despite advancements in technology the need for cybersecurity continues, as facing hackers and other dangers on the internet is still very much the task to handle. Cybersecurity tactics need to be updated according to new technologies that are being used in order to make them
Maybe it’s your C-suite management or agency client who sees that all the cool kids in marketing are launching a titular podcast, and they want to join the party. Perhaps you, knowing that content is king and reading is so 2016, want to move into
One of the challenges of being a business owner/entrepreneur is finding tools that work and that won’t break the budget, and that includes tools for CRM. Once in a while you actually find a free version of something that works well for your current needs
A good website serves many different roles for a company. That includes acting as the brand’s digital face, building credibility in the market, informing audiences about the company’s valuable offerings, and being a platform to interact with existing clients. Yet another vital purpose that a
Another Rocks Digital Marketing Conference is now in the record books and as usual, I learned so many new things that will help me be even better able to serve my clients. I always wish that I could clone myself for the day – then I could
You’ll easily find Dan Thies in Google search results detailing his credentials in the PPC marketing world. For his workshop at Rocks Digital 2017, Dan focused on Google Adwords. Please take note, many of these same PPC strategies can be used on Bing. The Best PPC Strategies
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
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