In 1997 Will Smith release “Gettin’ Jiggy Wit It”, we need a revamp on that song, let’s call it “Gettin’ Digi Wit It”, because the world is now digital and creating video on the go is quite popular and necessary. The average mobile users spends
Well, it is that time of year again. The time when every non-profit you have ever heard of, and many you haven’t, comes out of the woodwork asking you for money, toy donations or to volunteer your time. Am I right? And the only thought
We all want to be productive, manage our time more effectively and get things done. Let’s look at some way to get rid of distractions and clear the way for productivity. Setup for Productivity Success 1. Starting at the end of your day. Set
A good content strategy starts with a blog. Regularly posting of compelling keyword rich content has many benefits. Even though blogging is part of your overall content strategy, you should consider integrating visual content. People connect and consume content in different ways, and you should
You want the customers coming to your location, right? You need to use location based marketing and create ads based on customer proximity to dominate local search. Walking downtown, a group of students pull out their mobiles to check for messages on their way home
Just like going to the doctor for a wellness check up, you need to perform a wellness check on your business web presence. If you are new to the online world, these steps will get you started on improving your overall web presence status. If
Most people don’t actively think about the positive and negative effects that social media can have on their mental state – they just enjoy their time participating on Facebook, Twitter, Instagram and other networks. Have You Thought About Your Brain on Social Media? Social media
The B2B Content Marketing Benchmarks, Budgets and Trends for North America report is available, and as we would expect from experts in the content marketing industry, it provides great insights on the state of B2B marketing. Whether you are a major corporation, or a small
Building strong alliances and strategic partnership relationships with both industry and local businesses should be a top priority for any entrepreneur or business owner who wants to rapidly expand their customer base and market reach, broaden their product and service portfolio, and improve sales and
Creating your professional LinkedIn profile is more than just posting your resume. Similar to your website, when you’re writing content, it’s important to utilize keyword phrases in your profile. After all, when prospects are searching for someone like you—which they do on LinkedIn—you want to
Have you ever noticed how when you receive an email, see a status update or read a tweet that has a trending item, upcoming event or holiday in it that you pay more attention? This happens naturally and usually subconsciously. You don’t even realize it
Content is king. What does that mean to you? In the SEO industry, “content is king” is a widely used terminology. And there’s good reason for it. Main search engines, such as Google, Bing and Yahoo, take into account the content displayed on your website
Virtual reality (VR) is here and growing. Businesses that understand this technology and put it to work will move themselves real steps ahead of the competition! Virtual Reality Marketing Gives Businesses A New Way to Interact with Consumers Virtual reality allows people to interact with
If you’re a marketer, advertiser or entrepreneur who’s ever written a 12-month marketing plan, you’ve likely started by outlining the plan month by month — taking into account the usual vacations and holidays. Look back: have holiday marketing efforts been a part of your strategy,
Don’t Just Build a Link, Build the Right Link – That’s Tactical SEO Match the right link building method to the right site. You will get so much more out of a link that matches your site’s content and niche (and they will be easier
Once you’ve implemented a content distribution strategy it is very critical to constantly evaluate and monitor the effects on your content metrics. How do you measure #content distribution effectiveness? Find out from @FarooqSL #RocksDigital Click To Tweet Quantify Your Content Distribution Strategy The only way to
Several years ago I wrote an article entitled “Are You Thankful or Thinkful?” Please go read it. Both this article and the earlier one should be implemented hand-in-hand. Today I want to talk with you about Thinksgiving. That’s right, today we are going to explore
When you’re working in a small business getting a project or initiative off the ground requires all hands on deck, and content marketing collaboration is no exception. If you want to achieve a scalable and sustainable content marketing process, getting the rest of your team
How much cash should you have on hand in order to successfully start a business? That is the age-old question any new business owner must answer in order to make a ‘Go or No Go’ decision. How Much Cash On Hand Does Your New Business
Yes, that’s the question – a question about content copy length that’s been asked over and over again: Should I write long copy or short copy? More often than not, I hear many of my writing clients say, “Our prospects are busy and they won’t
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A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
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