With a consistent flow of targeted monthly searches, a first-page placement on Google offers a vast amount of exposure for a small business. As the value of search marketing is better understood, building websites, creating Google Business Profiles and submitting to directories have become increasingly
At Rocks Digital, we spend a great deal of time creating high-quality service pages for clients, using web design, content writing services and SEO to deliver results for our local business clients. When you understand that your website is a prime location for conversion-driven content,
Local businesses are increasingly turning to content marketing services to improve their online visibility. In fact, Hubspot found that 70% of all marketers are actively investing in content marketing. For local businesses motivated to reach new consumers, blogging is one of the most reliable methods
Last time we were here we talked with you about optimizing a Google Business Profile. BTW… in case you didn’t hear or had forgotten about it, earlier in the year Google My Business rebranded as Google Business Profile (GBP). Today we’ll share tips on writing
Google Business Profile optimization should be a priority for all local businesses this year. With Google controlling such a large share of the search market, increasing local visibility for products and services can deliver consistent leads for a business. Local visibility must be carefully considered
SEO-optimized service pages are among the most high-value areas of a website. Your service pages can be a magnet for targeted traffic and lead to more conversions when you combine expert design and layout, quality content writing – and proven SEO optimization techniques. But just
Location pages are a key component in a local SEO strategy, helping both search engines and consumers find products and services for businesses near them. As the number of Google searches with local intent has increased, small businesses with a well-written location page have been
Over the years, content marketing disputes have often focused on quality versus quantity. Of course, high-quality content provides value to readers and is more likely to be shared, but an increased output can target more keywords. As time has gone on, it’s become increasingly clear
For most small businesses, local search placement will determine your levels of traffic, engagement and ultimately, your sales figures. Consumers are relying on Google and other search engines more and more, with visibility and reputation determining if they shop with you or with a competitor.
Every business needs a strong social media presence in everything from connecting with consumers and building brand awareness, to solving customer service issues and increasing sales. Content marketing is the leading driver of sales for countless businesses, and social media posts are a key channel
With increasing numbers of consumers doing research before making a purchase, a positive online reputation is an important component of a business’ placement in local search. Taking control of your business’ online reputation protects your brand. It amplifies the experiences of satisfied customers and allows
Along with a website, business listings are an important piece of the online presence puzzle. Every business needs to consider Google Business Profile optimization if they want to consistently reach local consumers. To get a clear picture of the visibility of your current Google Business
The press release has evolved through the decades to meet the changes in how the media, and people in general, get news from companies. The days in which a hungry press waited for news releases to come in are long gone as there are
Most businesses have a Facebook page but unfortunately are not using them to their full advantage. Today I will explore four advanced Facebook Business Page strategies to get more conversions and customers. Make every action on Facebook equal results! Effective Strategies for Your Facebook Business Page Get More
One of the main goals of local SEO campaigns is to rank as high as possible in the search engines for a specific geographic area. Many businesses have accomplished this goal with the help of something called “doorway pages,” even if they didn’t realize that’s
No conference is complete without an informative question and answer session with a panel of experts. The Rocks Digital Marketing Q & A Panel Justin Liles – SVP of Local Search Since 2014 Justin has helped over 300,000 local businesses globally get better visibility in
Jerod Morris opened his presentation a Rocks Digital 2015 with the bold statement – Content is not King. This statement is especially bold coming from the VP of Marketing at Rainmaker.FM which is a part of Copyblogger Media because Copyblogger is all about content. Who
The Rock Talks presentations at the Rocks Digital Marketing Conference featured 5 experts, each presenting high energy, high impact TedX-style presentations. Candy Barone was up first with a lively presentation that asked the question: “Are you being clear about your message?” Like most business owners you
I recently attended a digital marketing conference (can you guess which one? LOL!) and one of the biggest takeaways for me was that business isn’t about SELLING, it’s about creating RELATIONSHIPS. It can be difficult to figure out how to get started with this very
The annual Rocks Digital Marketing Conference created to celebrate Social Media Day took place last week. Digital marketers, both local and national, came to discuss and celebrate Social Media Day and the inner workings of all that is digital marketing. Rachel Morgan of Advice Interactive
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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