Here’s a story for you… The conference speaker started talking about how great social selling could be. And when I saw the excited grins on the faces of my company’s sales team, I was scared, scared stiff. As a longtime professional communicator, I was extremely
Logo designing is the most fulfilling work, as this is precisely the area that allows your creative juices to flow. Not only does one need to make the most of the space, color, and shapes in order to create something memorable and unique, but the
The overall marketing plan of an SMB or corporation must include a digital marketing strategy, part of which should be influencer marketing. Many corporations are already enjoying a massive return on investment from their influencer marketing campaigns, and you too can enjoy the same return
As entrepreneurs and business owners we know that when the a new quarter rolls around, we’d better be running! “Every morning in Africa, a gazelle wakes up. It knows it must run faster than the fastest lion or it will be killed. Every morning a
You made your case for content amplification and you built your brand strategy. You have implemented a process to not only develop blog content, but to promote it within specific verticals online! Is it working? Now comes crunch time… Are your content amplification efforts creating
Because having a solid social media presence is now a must for each brand, use these social media tips to strengthen your social efforts. Social sharing and social media needs a tailored approach, as a messy approach can disengage followers, even resulting in missed opportunities
If you’re like most entrepreneurs, you’re probably intensely focused on building amazing products and/or services, and the last thing you want to think about is your website design (or redesign). The only time you think about your website is when you’re thinking that you wished
In the course of your day, how many email accounts, social media accounts and other accounts do you log into that require passwords? I have over 50 Google logins between my own and client accounts that I manage. That’s 50 passwords I’d need to remember
Maintaining a Facebook Page that keeps followers engaged can be a challenge. It takes research, creativity, time and dedication to keep your content fresh. Best practices in social media engagement are as fluid as new technology, and trends sometimes seem to change daily. If you’re
An old saw that still rings true says “you learn something new every day,” and while this is indeed true for most everyone, it’s especially important for those of us in digital marketing. To Succeed in Digital Marketing… Always be curious Aways be learning Always
Whеn it comes tо ѕосiаl mеdiа ROI, many businesses find it diffiсult to directly connect the rеturnѕ with thе invеѕtmеnt. Rеturn оn invеѕtmеnt iѕ mеаѕurеd in mаnу wауѕ. Uѕuаllу it can be dеtеrminеd thrоugh fасtоrѕ thаt аrе fаirlу straightforward аnd quantifiable. Sосiаl media rеquirеѕ time,
The rise of voice search has brought some fascinating changes to search engine optimization (SEO). This change in search trend has many marketers wondering about the future of SEO. An article by Wesley Young published by LSA Insider shows that voice search has skyrocketed over
Social media marketing is touted to be in a state of chaos and disruption, although that is not true. However, we canexpect some huge changes this year, owing to the social media trends of 2017 that necessitated change in various scenarios. Capitalize on these Social
Dave Davies is the CEO of Beanstalk Internet Marketing. Dave and his wife Mary started Beanstalk in 2004, and have grown it from a purely organic SEO firm to one offering a full range of services including SEO, SEM, social media, and training and consulting.
Jesse McDonald is the Director of Operations at TopHatRank, a full-service digital marketing agency based out of Los Angeles that specializes in innovative digital marketing for modern brands of all sizes. After receiving his Bachelor’s of Fine Arts with an Emphasis in Graphic Design from
Tyler Sickmeyer is a marketing thought leader and Founder of Fidelitas Development, a full-service marketing and advertising agency that has served clients around the world. Tyler consults for clients on marketing strategy and ROI measurement, serves on the board of Live Ventures (NASDAQ: LIVE), and
Grant Simmons leads the Search Marketing team at Homes.com, helping drive brand awareness and traffic to one of the nation’s top real estate sites. Grant has over 24 years of agency and brand experience serving industry-leading organizations such as Paramount Studios, Red Bull, M&M/Mars, Disney, Napster,
Modern e-commerce has capitalized on consumer behavior through digital marketing, but social media is a veritable beast, and one that not all brands have learned how to tame. It’s not enough to only understand how each platform works – within social media demographics, the generational
Goldie Chan is a top LinkedIn Video creator, social media strategist, and keynote speaker bridging the gap between tech, entertainment and branding. Her video channel is the longest-running daily show on the platform, with over 1.5 million views and counting. She is a strong believer
That much-anticipated time of year has come once again – the time in which we all gather for one of the largest digital marketing conferences in Texas. Today I have the privilege of inviting you to the 2018 Rocks Digital Marketing Conference. Rocks Digital – Registration
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