A well-optimized website is about so much more than search engine optimization (SEO), which is having the right keywords on your web page; it’s about having a design that is user friendly and loads quickly. While keywords and content are certainly important, your entire site needs
BIA/Kelsey’s Celine Matthiessen to Moderate Women Leading in Local Session Celine Matthiessen is the VP of Analytics and Insights for BIA/Kelsey where she performs competitive intelligence research for BIA/Kelsey clients, offering more than 15 years of experience in competitive intelligence with a deep background in marketing
Natalie Gould Shares on Content Development and Creation Natalie Gould manages the content team at Advice Interactive Group. She has been immersed in the content industry for the last eight years, and her experience ranges from newspaper writing to magazine editing, social media management and content
Rachel Morgan Shares Actionable Link Building Strategies Rachel Morgan is the Sr. SEO Manager at Advice Interactive Group where she has been since August of 2012. In this role, she oversees the day to day SEO fulfillment for agency accounts, including national brands and small home services businesses.
Join us on June 30th for the annual Mashable’s Social Media Day celebratory tweetup. As in prior years, this celebration is open to the public to attend at no charge. Invite your friends, colleagues or anyone else that would like to join in the fun.
Chris Silver Smith on Repairing and Safeguarding Your Brand Online Chris Silver Smith is founder and CEO of Argent Media, a local search marketing agency. He has an extensive background in search engine optimization, online marketing, and online reputation management. In the past, Chris has
When you are managing a WordPress website, whether it is yours or someone else’s, there is always a certain amount of “can I trust this plugin?” hesitancy that you have before hitting the install button. Did you think you were alone in experiencing this emotion? The
I’ve talked about the importance of backing up your data in previous posts, but wanted to talk a little more about being prepared for disasters, small scale (house fire, burst pipes, server failure) and large scale (earthquakes, tornadoes, etc.). Having a Disaster Plan can make
Rocks Digital is getting close and the anticipation is building! To bring that anticipation even higher, I am extremely excited to announce that Martin Shervington, Community Manager for “Plus Your Life” and Plus your Business” will be a keynote speaker at the Rocks Digital Marketing Conference
Would you like to a superhero like Batman or Ironman? What about being a content marketing superhero? If so, you will need a well-stocked tool belt. No matter the situation, Batman had the right tool in his Bat Belt and when Tony Stark suited up as
Martin Shervington, Google Plus Expert is Coming to Texas Martin Shervington is a marketing Psychologist as well as a consultant, speaker, trainer and coach on all things Google+. As the community manager for both “Plus Your Life” and “”, his role is to support individuals
When you’re promoting your business online, absolutely every decision you make matters. You’ll want to make sure you choose your domain name carefully; read on to learn how to choose a domain name for your business. 5 Tips on How to Choose a Domain Name The domain
Jessica Rector, keynote speaker, presented “Creating Your Ideal Audience Offline and Online” at #DFWRocks2014. A few of the highlights of her presentation are listed below. Discover the proven techniques to create your ideal audience, find them in large qualities, and accurately market to them. Identify Who You
This is what I’ve been saying all along. Punctuation saves lives! Thanks @BernieColeman for the PSA! #DFWRocks2014 pic.twitter.com/ItelEYXslO — Natalie K. Gould (@nataliekgould) June 29, 2014
We bring you this breaking news: If you’re creating content and don’t have an audience or engagement plan. Please stop!! Consider this your official cease and desist.
Dean Lindsay, keynote speaker, presented “Cracking the Networking CODE” at #DFWRocks2014. A few of the highlights of his presentation are listed below. Dean Lindsay’s The 6 P’s of Progress The first networking function Dean ever attended, the first person who approached him asked “Do you have vinyl
Eric Tung, keynote speaker, presented, “Social Content that Engages”, at #DFWRocks2014. A few highlights of his presentation are listed below. Social Media is Social Content that Engages the Audience There are many ways to make your content very engaging with your audience. Adding images, graphs, quotes
Come on, selfies are just part of the #funblogger job description.
Who else could have a full presentation prepared should a speaker not show? J.R. Atkins is who. Talking all things social media marketing and social networks to watch (ever considered MeetUp for your social media marketing strategy?). It’s like he does this professionally or something…
Organizer Lissa Duty said she needed an “Easy Button” this week, so she gave one to Tifany. Here’s to an “easy” week ahead, Tifany! (And for the record, you make planning this awesome event look easy, Lissa!)
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
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