Chris Silver Smith on Repairing and Safeguarding Your Brand Online Chris Silver Smith is founder and CEO of Argent Media, a local search marketing agency. He has an extensive background in search engine optimization, online marketing, and online reputation management. In the past, Chris has
When you are managing a WordPress website, whether it is yours or someone else’s, there is always a certain amount of “can I trust this plugin?” hesitancy that you have before hitting the install button. Did you think you were alone in experiencing this emotion? The
I’ve talked about the importance of backing up your data in previous posts, but wanted to talk a little more about being prepared for disasters, small scale (house fire, burst pipes, server failure) and large scale (earthquakes, tornadoes, etc.). Having a Disaster Plan can make
Rocks Digital is getting close and the anticipation is building! To bring that anticipation even higher, I am extremely excited to announce that Martin Shervington, Community Manager for “Plus Your Life” and Plus your Business” will be a keynote speaker at the Rocks Digital Marketing Conference
Would you like to a superhero like Batman or Ironman? What about being a content marketing superhero? If so, you will need a well-stocked tool belt. No matter the situation, Batman had the right tool in his Bat Belt and when Tony Stark suited up as
Martin Shervington, Google Plus Expert is Coming to Texas Martin Shervington is a marketing Psychologist as well as a consultant, speaker, trainer and coach on all things Google+. As the community manager for both “Plus Your Life” and “”, his role is to support individuals
When you’re promoting your business online, absolutely every decision you make matters. You’ll want to make sure you choose your domain name carefully; read on to learn how to choose a domain name for your business. 5 Tips on How to Choose a Domain Name The domain
Today is a very exciting day for Rocks Digital and I get to introduce you to the Rocks Digital Audio Network. As you know, the mission at Rocks Digital is to be the Go To Resource for business owners, brand managers and digital marketers. As
It seems all the social media sites are adding the use of cards as an option with their platform. So, of course, YouTube added interactive YouTube Cards as part of their video platform. These cards are meant to eventually act as a replacement for annotations
Networking is not about how many business cards you collect, give out or exchange. Networking also isn’t about working the room or shameless self-promotion. What is Networking Networking is about establishing a rapport with someone you meet. Building a mutually beneficial relationship as well as
We are all familiar with the infamous leads funnel. You know the one – it starts with getting folks aware of your brand with some basic content and brand awareness strategies, and then guiding them through the funnel to a sale, right? Not really. You
We talk a lot about social media, but you can have the best social media campaign ever, but without a website you will get nowhere fast. All content management systems (CMS) are NOT created equal and I recommend WordPress because it is easier than most to use.
The learning, tips and practical application continues at the Local, Search and Social Summit 2015! After Bernadette got us in the mind-frame of needing to be prepared to interface with the mobile marketplace, Justin Liles, SVP of Local Search at Advice Interactive Group (who has
Kicking off the day at the Local, Search and Social Summit 2015 was Bernadette Coleman who leapt right in to Dominating Local in a Mobile World. Why You Need To Dominate Local Search On Mobile Why is mobile important? 50% of mobile searches are trying
As the world keeps evolving, so does the business world, which means that as business owners, we must adapt to the new and upcoming trends within any marketing strategy. That being said, content marketing should be at the top of your local SEO strategy because
Facebook is going to start charging! Businesses and brands have been paying to play, and now the users have to pay too? Ok … seriously if you are buying this story I have a bridge in California I would like to sell to you. It
“The guarantee is perception’s best friend,” said Freeman Gosden, Jr. In Direct Marketing Success, he wrote, “Guaranteeing your product or service guarantees the perception that eliminates fear of wrong size, color, or the possibility that the product won’t work. That is why unconditional guarantees tend
What happens after the prospect says ‘yes’? Are you prepared today for what comes next? As business owners, we all want to build profitable, scalable and sustainable businesses, but is this how we operate with customers in real-time? Is your business set-up to manage the
We are really excited to be bringing you the Local, Search and Social Summit powered by Rocks Digital on October 1, 2015. The event sponsor, Advice Interactive Group, has gone above and beyond, and is pulling out all the stops for SMBs and brands to
Networking is a crucial component in a business owner or entrepreneur’s life, but most don’t know the secret of how to make networking more productive. Shaking hands and exchanging business cards rarely creates a lasting connection that will translate into a productive (and profitable) business
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
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Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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