Mike Stewart is the online marketing master, famous for helping business owners improve their online marketing results. Mike’s no-nonsense approach centers around marketing principles that eliminate overhead and wasteful ad spend. With more than 15 years of local media experience under his belt, Mike is
Lissa Duty, Director of Strategic Initiatives at Advice Local and Rocks Digital co-founder, is a speaker, social media coach, trainer, and author of 25 Tips to Twitter Success: Learn How to Market Yourself, Brand and Business Online, and co-author of Your LinkedIn Professional Network: How to Connect,
Dean Lindsay is a Business Author, TV Host, Sales and Customer Service Speaker. An authority on harnessing human potential and creating authentic business growth, Dean is an engaging and highly sought-after business consultant with over 17 years of experience helping build Engaged, PROGRESS-Based Cultures. He
Mobile devices have captured the attention of any business that needs customers – in other words, all of them! Search engine algorithms have been changed to adapt to mobile users, apps are heavy on the mobile side, and social media platforms are favoring mobile friendly
John Carroll is the Manager of Business Outreach at Yelp. He hosts informational sessions with local business owners across North America to educate them on best practices for navigating the world of online reviews. He works with local business owners interested in utilizing Yelp to help
One of the most important lessons I’ve learned in life is knowing the difference between “wants” and “needs,” and it definitely applies to your digital marketing efforts. Applying the Wants vs. Needs Principle to Digital Marketing When it comes to setting priorities in our daily
Thinking about small businesses for a second, have you ever thought about the fact that every big business started small? That’s right. Almost every successful big business out there today started with one or two people. Celebrate Small Business Week with Rocks Digital! The Small
Brad B. McCormick is the Chief Digital Officer at Moroch, a Dallas-based top 10 independent ad agency with offices in over 30 North American cities. Brad has over 17 years of experience in helping global B2C & B2B companies create brand equity in the digital
If you’ve been keeping an ear to the ground – and an eye on your social media apps – you may have noticed that Facebook and Instagram are both making moves into the space dominated by Snapchat. Facebook now delivers short-lived content (photos and videos
Dave Carberry is the Founder and CEO of Washington/Baltimore based Enradius, specializing in geo-targeted ad placement. Dave started his career in television and radio at various companies including CBS, Scripps, and Infinity. He has worked with well-known personalities like Ken Rosenthal, Glenn Beck, and Howard Stern. He
Joe Youngblood is a Marketing Theorist and SEO with a focus on using consumer psychology and new technology to improve businesses and communities. He is the founder of award-winning creativity agency Winner Winner Chicken Dinner, which runs a network of highly engaged influencer pages, dubbed
What constitutes a perfect sales call? Most of us would be quick to answer, “A perfect sales call is when the buyer says ‘yes’ and signs the order.” We are all hungry for that next sale, the next order, the next new customer. In fact,
Live streaming is the way of the future! It offers unfiltered access to what is happening in our world right now and there are several options available if you want to live stream to an audience. You can choose from Periscope, Meerkat, YouTube, and even
All great chefs know that even in the simplest dishes, the key to creating a great dish is to use the best possible ingredients. What do you need to create great content marketing in your business? The most important ingredient is the copywriter! Not everyone
Anyone following Social Media trends knows that “the next big thing” is live streaming video and Facebook Live For Mentions is their alternative to Periscope and Meerkat. Facebook live streaming video has been available for a while, but only through various third party apps. But
Want the secret to digital marketing success? Don’t we all? I am going to share the secret today … are you ready? Always. Be. Learning. Always. I was at an event talking with another marketer about texting “marismith” to 33444 to download a free Facebook
Word-of-Mouth has always been, and always will be, one of the best and simplest ways to build your business. The Internet and social media have made it easier than ever before to generate new customers by converting your current customers into brand ambassadors. Happy and
C.J. Cherryh, author of more than 60 books since the mid-1970’s, summed it up best when she said “It’s perfectly okay to write garbage, as long as you edit brilliantly.” The craft of writing, particularly online, is always in danger of becoming extinct. Whether it’s
Sit down with any experienced business leader and they will tell you the most important lessons of business can’t easily be taught in business schools. Or can they? Some innovative schools are teaching the otherwise difficult to learn business skills using virtual reality. Business Schools,
Facebook recently announced its local awareness objective which is designed to help you create ads that will reach your local audience at the lowest possible cost. It’s very important that you know how this new feature can impact your business but first, let’s make sure
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Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
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