Before we look at the components involved when you write a creative brief, let’s take stock of where we are, marketing-wise. Thanks to amazing technology and intelligent software, it’s easy to track the results of our marketing campaigns. So when we set goals for our
Social media is undoubtedly one of the best platforms available to promote yourself or your brand, so staying current with social media tips is a must. In this era of technological advancement, we tend to stick to our mobile phones almost all the time. Nearly
Our mobile devices are uniquely personal because we check them hundreds of times a day, and in 2018, it seems natural to be well-connected to everything online. Just why a business would need a mobile marketing strategy might be obvious! But in case you wonder,
Search engine optimization, or SEO, provides an opportunity for your business to earn exposure through search engines and improve e-commerce prospects through drawing leads. For most businesses today, some form of SEO is increasingly required by the digital economy, and that means a need for
When you optimize a Call-to-Action (CTA) button, you leverage a remarkable way to increase clicks, email opt-ins, and conversations and sales, to name but a few benefits. But have you checked your CTAs lately? You just might need a tune-up! These tiny buttons are essential
In these days of the internet and fast lives, when people buy a book and ask are there pictures in here?, it’s clear that visual content marketing is becoming more and more important. From photos you see in your Facebook or Twitter feed, images in
The “lean startup” is a trend in the business world that’s growing rapidly. Lean startup methods encompass a way of doing business that focuses on gaining customer feedback in real-time, allowing businesses to make more informed and successful decisions. Lean Startup Methods vs. Old School
Our shortest month is long on info, at least here at Rocks Digital! We’ve brought together Feb’s fabulous posts on a single page for easy access. Read an article’s synopsis and hit the link to reach the full piece. Here’s February’s Sweet Treats From using
In a personal email, there’s no limit to how long you can go – well of course, you actually are limited a bit – by your mom’s patience for reading. But what about for a marketing email? Well, a marketing email is a totally different
Facebook Live can be a powerful way to grow your community and get more reach. But it can be somewhat intimidating to broadcast your very own livestream. You will probably worry that you don’t know what to say, or feel frustrated and unsure of just what
Without adequate marketing strategies in place, a business would not be able to achieve the success they’re striving for. For this reason, companies are always searching for the latest tactics, including the content marketing strategies that will help them succeed on the internet and overcome
It turns out that video content is working well for the majority of businesses, but what about yours? Think you might need to optimize your video performance? Ask yourself if you are getting your share of these benefits: More Engagement: Posting a video on social
John J. Nosal founded NosalCentral LLC in 2009. With 25+ years in the Publishing, Internet Software and Marketing industries, John acted upon his calling to start his own business quite quickly. An official Internet Geek, John recognized early-on the needs of SMBs in website design, search engine
Junny Barahona is a Social Media Marketing Strategist specializing in community management and content strategy. She’s consulted and managed multiple social media accounts for independent makeup artists, salons, stylists and beauty schools. Junny has been named one of Dallas’ Most Influential Latinos by Latino Leaders Magazine.
Perla Sanchez is a bilingual social media strategist and consultant in Dallas, Texas. Perla is currently re-inventing herself by building her own social media business. She is proud to be a first-generation high school and college graduate, and also holds a Master’s in Social Sciences. Perla’s
Laura Darkstar is the founder of Adminderella. She’s an Administrative Strategist who lives in Dallas and loves all things tech – and crafting the strategies to make her clients’ business dreams a reality. On the rare occasion when she isn’t working, she’s likely tending her Zen Garden
Joe Youngblood is a Marketing Theorist and SEO with a focus on using consumer psychology and new technology to improve businesses and communities. He is the founder of award-winning creativity agency Winner Winner Chicken Dinner, which runs a network of highly engaged influencer pages, dubbed Explore
After a 10-year corporate sales career, Heather Nichols became inspired at a Zig Ziglar conference to help more businesses and entrepreneurs connect with their potential customers and referral sources in a more meaningful way. Convinced that the customer doesn’t care what you call “sales” or
Dan Sturdivant is a search engine optimization and social media strategy professional with over 20 years experience in developing digital marketing strategies for agency clients. With a strong foundation in all phases of digital marketing, Dan has the ability to deliver multi-channel business-driving solutions. He
Elayna Fernandez, known worldwide as The Positive MOM, is an award-winning storyteller, a master digital strategist, and an avid student of pain. Elayna helps moms transform their own pain stories into positive growth, allowing them to step into balance, and create joy and success on
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The rapid growth of AI is changing how people discover businesses online. Listing management services influence whether answer engines like ChatGPT, Perplexit and Google AI
When it comes to securing high-quality, authority-building citations for your business, data aggregator submission services are hard to beat. These platforms distribute consistent business data
When most businesses plan their content strategy, resource page content writing is either an afterthought or is left out entirely. However, resource pages can actually
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