Well, April showers bring May flowers, and this is also true for the Rocks Digital April Wrap-Up. Get a brief synopsis (and link to the full read) for each of our need-to-know April blog posts. Review or catch up on important digital marketing topics –
Hugo D. Aviles has expertise in world economics, blockchain technology, social media innovation, and metrics-driven internet marketing strategies. He proudly served in the United States Marine Corps during Operation Enduring Freedom and is currently the Co-Founder and Managing Partner at iBoss Advertising, an international strategic
Securing investment for your content strategy depends on two factors to ensure success and improve content reach. First and foremost is the creation of great content that elevates the conversation. Second, the best content you can produce will only reach as far as you are
Lance Bachmann is the founder and CEO of 1SEO I.T. Support & Digital Marketing, a full-service global digital marketing and I.T. firm based in the Philadelphia area. Lance and his team of over 100 digital marketers provide end-to-end solutions for their clientele, comprised of hundreds
Bill Hartzer is an independent SEO Consultant. He relies on his 20+ years of direct SEO experience to provide technical SEO audits of websites, as well as technical link audits and link cleanups. Bill is known worldwide for his research on the topic of search
Everyone knows that blogging is an excellent strategy to share information about your industry or business and to establish trust, but it’s a one-way street in that you’re the only person doing the talking. You need to open up that other lane – and you
There is absolutely no doubt about the importance of good content for the success of your website – and optimizing content that you create is an important part of the success equation. When Optimizing Content, Start with Strategy The thing about content is that while your
David Szetela is Owner and CEO of digital advertising agency FMB Media, and one of the world’s best-known experts in online advertising. A former Apple Computer executive and serial entrepreneur, David’s career has been dedicated to helping companies of all sizes maximize revenue and profit.
The latest Instagram stats show there’s currently more than 800 million monthly active users and according to Sprout Social, many experts believe it could reach one billion in 2018. So what’s going on with Instagram Stories? Well, according to Media Kix, as of 2017 Instagram
Michelle Stinson Ross is an industry-recognized authority on digital marketing, particularly the convergence of content, search, and social media. She brings an extensive knowledge of digital/new media marketing techniques and years of experience working with both B2B and B2C clients in marketing, content, and strategy
John Peterson’s first taste of the power of the web came during college. He wrote an innovative grade distribution search engine that peaked at around 21,000 hits a day. Innovation earned John a Distinguished Student Award and a Services in Engineering Award, but most importantly,
Before jumping into frequency, let’s go shopping… I went into one of the big membership-based warehouse stores the other day. On my way to the first section I had to visit, I was halted by a smiling young lady standing in front of a big
15 miles away. That’s the furthest people want to go when they’re looking for a local resource. So how can we dominate local search? We invited several experts to discuss winning tips on local search: • Jerry Campbell, Brand Strategies at 7-Eleven (JC) • David
10 Blue Links, All Below the Fold was presented at the 2019 Rocks Digital Marketing Conference by Ryan Jones. Here are the takeaways from his session. Search results are changing. It used to be 10 blue links to websites per page. And it’s not just
Big Data Is a Big Deal was presented at the 2019 Rocks Digital Marketing Conference by Justin Liles. Here are the takeaways from his session. When people are looking for your business, having the right information is crucial. However, businesses are not paying attention to
How to Create LinkedIn Video Content For Your Day Job was presented at the 2019 Rocks Digital Marketing Conference by Rachel Chang. Here are the takeaways from her session. Rachel Chang became a top LinkedIn video creator in 6 months while working in-house – and
We had a great time at the 2018 Rocks Digital Marketing Conference held in Richardson, Texas to celebrate Local Search Day and Social Media Day 2018. But you don’t have to just take my word for it! Check out these photos captured by our photographer, Scott Peek
Now that I’ve had time to wrap up the last bits of my blogs and rearrange my notes (and take a few naps…) I thought I’d share my Live-Blogger’s Last Word about this year’s Rocks Digital conference. And I’m going to start with the end…
John Marrone presented a motivational closing keynote at the 2018 Rocks Digital Marketing Conference. Here is the highlights from this presentation on how to create the ultimate you. John Marrone’s Started With Sharing His Personal Story I coach CEOs and businesses and I can show
Stories help to get people excited. If you have ever seen a James Bond movie you know that it is a story that has a strong visual impact. Tanya Smith presents a Rocks Talk on this powerful topic at Rocks Digital 2018. When you think
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WordPress has made starting a website accessible to almost anyone. While that simplicity is appealing, experienced WordPress developers understand that behind-the-scenes decisions can affect speed,
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