Cindy Miller, Panelist on Women Leading in Local Cindy Miller, VP of Business Development at MetrixLab, has over 30 years’ experience leveraging marketing research tools and techniques to uncover consumer insights that help companies grow. Cindy is a seasoned marketing researcher with specialties in retail,
Big announcements about the 2015 Rocks Digital Marketing Conference, plus a one-day ticket offer! This is your special invitation to join us with a one or two-day ticket. If you have already registered, please continue to read for the agenda highlights. This year’s conference is on
**Editor’s Note: This story was written in good fun. There was no actual interview that took place with Donald Trump. Just as stories on the Onion and other sites publish, this was just for laughs. The goal of the writer was educate business owners about bad
You could probably fill a small office building with all of the books available on improving sales communication. While it may be a topic that has gotten a lot of press, I can assure you that when it comes to sales professionals, there’s still a
According to Wikipedia “Social selling is the process of developing relationships as part of the sales process.” Everyone has their own definition of social selling or, in actuality, how they integrate social selling as part of the social media strategy. Social Selling in a Digital World For
Staying healthy and working is not always easy. Fun in the sun is only a dream for some stuck in the office with not even a window in sight. The office tan can be quite a bright white fright for people at the beaches and
Beth Kahlich, SEO Educator, Panelist on Rocks Marketing Q&A Panel Beth Kahlich is president of the Dallas Search Engine Academy and on the executive board of the internationally-recognized Search Engine Academy SEO certification courses. Beth is also a board member of the Dallas/Fort Worth Search Engine
In the previous post on LinkedIn, I shared examples of how to send a LinkedIn connection request the right way. Today, we are going to discuss how to accept invitations and how to follow up with LinkedIn connections. LinkedIn is a powerful platform that, if
Bernadette Coleman to on Local SEO Bernadette is the CEO of Advice Interactive Group, an award-winning Inc 500 digital marketing agency and is also known as the Queen of Local SEO. Bernadette is passionate about all things digital, including content, search, social and local. Her
Jared Carrizales to speak on the Geek Chat Panel Jared Carrizales is the founder of Heroic Search, a search marketing company based in the Deep Ellum neighborhood of Dallas. At Heroic Search, Jared spearheads national and international campaigns that are predominately in the B2B world. These campaigns include content marketing, SEO,
When it comes to SEO, there are two basic types: local SEO and national SEO. While both types can be important and beneficial, it is important to understand the difference between the two. As the name implies, local SEO is about situating your business, at least
The weather in Texas can never make up its mind with one day being sunny and 90 and the next 60 and pouring buckets of rain. Use the storms that occur in your personal life and your business to motivate you to get more things done.
The lovely Elayna Fernandez kicked off my afternoon at the Rocks Digital Marketing Conference with some rockin’ tips on how to take your blog from BLAH (Boring-Lacking Attention-Hopeless) to Bold! Are You Getting Enough Out of Your Blog? Traffic? Comments? Subscribers? Conversions? Click-Throughs? Shares? Brand
Joe Youngblood said in his presentation this morning at the Rocks Digital Marketing Conference that his presentation is more correctly titled “MY” SEO Mindset. And the first thing you need to do with SEO is to actually START doing it! How to Start SEO Research
Loren Baker, founder of Search Engine Journal, was our Keynote speaker this morning at the Rocks Digital Marketing Conference in Addison, Texas talking about Branding strategies. A little about Loren 15 years of SEO, Paid Search, Social Strategy, Media Buying, WordPress Development & Content Publishing
We hear about digital marketing, specifically content creation, all the time and how great it is for SEO and business, but what are the actual steps you need to take to implement a cohesive content strategy? Eric Tung started off Social Media Day and the Rocks Digital
The last workshop of the day was on a topic near and dear to this live-blogger’s heart. BLOG TOPICS! If you’ve ever done any writing, especially blog writing, you know how difficult it can be to catch the Muse sometimes when you need a topic
Rachel Morgan, with Advice Interactive Group, helps you optimize the SEO on your site (or your clients’ sites) with a number of tools that can help you find out what is working and what’s not! Tools to Use to Optimize SEO Screamingfrog – When you
Do you feel like using Twitter is a job? A chore that you feel you’re obligated to do? Lissa Duty explains how to make Twitter a creative and fun endeavor. How to Get the Most Out of Twitter Twitter is a powerful social media platform
What a great kick-off to our morning! John Nosal gave us some pointers on optimizing our LinkedIn profiles! LinkedIn has been evolving in the past couple of years from being the place to find your next job to a great targeted marketing platform. List of
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A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
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