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Rocks Digital  Blogs

Search visibility with AI Overviews.

Is There a Secret for Businesses and AIO Search Results?

If you’re involved in SEO, content writing and planning, you might have noticed changes to search results over the last several months. AI Overviews (AIO) is the latest evolution in organic search, displaying generative summaries above certain search queries. While the AIO rollout has been

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Value of quality website content.

The Lifetime Value of Writing Meaningful Website Content

It’s no secret that SEO-optimized quality content is essential for ranking in Google. If you’ve been around the world of SEO for a while now, then you already know that poorly optimized, thin, or duplicate content is one of the quickest ways to damage trust

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City pages for local SEO.

Are City Pages the Golden Goose of Local SEO?

Showing up Google’s Local Pack and Google Maps is the ultimate prize for most businesses. For many years, using high-quality local SEO services to secure top search positions has been a tried-and-true method for building a brand and securing customers. But what if a business

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Local search engine optimization services.

What Local SEO Services Are Important?

Running a business is time-consuming enough without having to navigate the complexities of Google’s algorithm. It’s no surprise then that many companies choose to hire a digital agency to handle their local search engine optimization services. By investing in affordable local SEO, businesses can get

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Analyzing content performance.

Why Analyzing Content Performance Is Important for a Website

The journey from content discovery to conversion is often complex and challenging. Fortunately, with comprehensive website conversion tracking, we can now get a clearer picture of why a piece of content performs well – or why it has failed to meet its objectives. While analyzing

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Content gap analysis.

How to Get Started on a Content Gap Analysis

When was the last time you conducted an audit of your website’s content? If it’s been a while, it might be time to upgrade your SEO strategy and find gaps in your content strategy. Frankly, it’s easy to forget just how quickly consumer interests and

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Food allergy SEO case study.

Value of SEO – A Deep Dive Into a Food Allergy Case Study

From quality content creation to website revamps and redesigns, a lot goes into an effective SEO strategy. If you’ve struggled to make an impact on search results before, it’s easy to question the value of SEO. However, a well-planned campaign can deliver substantial returns that

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Off-page SEO for businesses.

The Value of Off-Page SEO for a Website

As a business owner, you already know that getting found online is no easy task. Nowadays, most people turn to Google to find local businesses, so it’s essential to manage and optimize your Google Business Profile. However, this is just one component of the many

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On-page SEO techniques.

Why & How of On-Page SEO for Your Website

Of the more than 200 SEO ranking factors, many of the most important involve on-page optimization. And how you optimize your website will dramatically impact your search engine visibility. When paired with keyword research, technical SEO and schema markup, quality content writing can greatly improve

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Importance of technical SEO.

Why Technical SEO Is a Must, and Where to Start!

Websites must be fast, crawlable and user-friendly to achieve local search prominence. Of all the quality SEO services available, technical SEO provides a way to achieve noticeable improvements. By optimizing the technical foundation of a website a business can enhance the user experience, an action

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Best blog post length.

What Is the Magic Blog Post Length?

For anyone involved in professional content writing services, the question of how long a blog post should be is a familiar one. Debate has raged over the magic blog post length – and whether a perfect word count really exists at all. The truth is,

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Social Media Day Panel 2014

Social Media Q & A Panel

The DFW Rocks Social Media Q & A Panel features Bernadette Coleman, Patrick Dougher, Robin Moss and Eric T. Tung Question: Patrick, what is the reach of your audience? Patrick: Well actually the right way to ask that question is “What keyword do you want

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Social Media Day Proclamation, Lissa Duty

BURST The Social Media Bubble

Are You Ready to BURST The Social Media Bubble? One of the biggest mistakes that people make is that people register a social media account. B – Branding The first thing you need to think about when you do a social media account is your

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Neal Schaffer presents at largest Social Media Conference in Texas

Maximizing Google+ For Your Business

Neal Schaffer flew in from Europe to present Maximizing Google+ For Your Business 2010 was when things really opened up for me. But I really wanted to empower companies by helping them to get a strategy, or know how to hire companies to handle strategy.

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Dallas Social Media Conference, Eric Tung

Content is not king, BBQ is!

Eric T. Tung won a bottle of Memphis BBQ sauce during Amy D. Howell’s keynote speech. This just goes to show that in the end (or in Texas), neither content nor SEO are king, BBQ is. Photo cred: Scott Peek Photography  

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Natalie plays candy crush at lunch

Candy Crush Counts as Social Media, Right?

If it connects to Facebook, I count it as a social network. And that’s my justification for spending the lunch time advancing levels on this endless game. Also to show people my party trick: using three Apple products at once.

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Dallas Social Media Day Patty Farmer

Mastering Email Marketing: Converting Prospects to Customers

Mastering E-Mail Marketing: Converting Prospects to Customers as presented by Patty Farmer Close your eyes and imagine having all your contacts from Google, Twitter, and Facebook all on your e-mail list. The thing is that you can have all your other accounts closed down, but NO

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Amy Howell Social Media Day Speaker

Telling Your Story Online: How Social Media Has Changed News & PR

Amy Howell, keynote speaker, presented “Telling Your Story Online: How Social Media Has Changed News & PR” at #DFWRocks2014. A few of the highlights of her presentation are listed below. Social Media Has Changed News and Public Relations Posting online is: Global Permanent Discoverable (in

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Lissa Duty's squeaky shoe

#ShoeShaming: Lissa Duty’s Squeaky Shoes

We interrupt this program for a brief #ShoeShaming announcement. Ms. Duty wore her squeaky shoes today and was seen wandering around barefoot. The #funblogger warrants this a misdemeanor worthy of a short blog post and photo (because we’ve told her that although the shoes are

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    Rocks Digital knows how to build local business websites that convert prospects to customers. Not only do I recommend them to work on my reputation management client’s websites, but they work on the Reputation Sensei brand, too.
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    They Customize Their Solutions

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    Rocks Digital customizes to meet their client’s needs. We needed our existing website optimized for search. We are now placing for more industry keywords and continue to improve. They consult with our in-house team on content optimization, manage our GMB listing & more.
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    Their Local Business Websites Rock

    ★★★★★
    Rocks Digital knows how to build local business websites that convert prospects to customers. Not only do I recommend them to work on my reputation management client’s websites, but they work on the Reputation Sensei brand, too.
    - Chris Snellgrove

    They Customize Their Solutions

    ★★★★★
    Rocks Digital customizes to meet their client’s needs. We needed our existing website optimized for search. We are now placing for more industry keywords and continue to improve. They consult with our in-house team on content optimization, manage our GMB listing & more.
    - Greta Valenti

    Highly Recommend

    ★★★★★
    Rocks Digital manages not only the Association of Directory Publishers website, but our Trusted Local Directory. From helping us get our event information on the website to producing guides, blogs and new content, they have what it takes.
    - Cindi Aldrich
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