What happens when the physical world of bricks and mortar collides with the digital world of content, code and local SEO? Marketing heaven! Local retailers have plenty of great online opportunities: from quirky social media to positive online reviews. Similarly, online merchants can benefit from the
What if your customers ran your company or were a part of your marketing team? Or, were in charge of your customer service, ran your product team, or managed your branding? Guess what – they already do. Word-of-mouth has always placed control of your marketing
How many of us have opened our Google Analytics (GA) reporting and found some really strange information in the data? Such as the Language field being populated with a crazy phrase supporting a political candidate? Or the Referral Traffic field containing a website you’ve never
Facebook video is the holy grail of internet attention. While that may not be an eternal truth, it really pays for most businesses to incorporate Facebook video into their marketing efforts today. Strategies for Incorporating Facebook Video into Your Marketing Users are naturally drawn to
No matter if your company is big or small, creating customer touch points via email transforms the relationship between business and buyer. Tips for Getting and Keeping Email Subscribers These email subscribers essentially become a part of your business. Electronic communications can trigger buying, increase sharing and
Are you looking for creative and expansive ways to define your ‘blue ocean’ and distinguish your business from the competition? Well, look no further than your underwear drawer for some market niching answers. What Does Your Underwear Drawer Have to Do with Market Niching? Seriously.
Before examining the opportunities found within user-generated content, ask yourself this: On a basic level, what do you need to do to boost sales? Gain more attention. And how do you gain more attention? Produce noteworthy content. Produce User-Generated Content to Boost Online Sales Creating
(AI) has been increasingly making headlines recently, although few may be aware of it. The most recent of these was with the announcement of Amazon Go, a concept store in Seattle that is powered by machine learning and AI. Many of us now carry an
I’m not here to tell you how to run your personal social media accounts. You can say what you want, share what you want, and “Like” and “Retweet” and “Share” whatever posts you want. You can also do the same on your business social media
If money wasn’t a constraint, what would your true passion be? It’s a valid question now that New Year’s resolutions are being discussed along with methods to achieve goals. Personal question: Did you follow through with goals that you set for yourself last year? Achieve
The odds of having any success at living a healthy life are sadly very much stacked against you as many come to a very abrupt and regrettably flabby end. I don’t write this to belittle your efforts or stop your resolution to get healthy before
Industry experts and influencers provide impactful and action-oriented information all year long via blogs, video and social media. To start the new year off right we asked 17 of them to give us their number one tip as we’re heading into 2017. Each insight will
AI is everywhere, from AI chatbots on store or company websites, to apps, search engines and more. This widespread adoption makes services like answer engine optimization (AEO) imperative for a business’ success in today’s competitive landscape. But what is AI optimization (AIO), and just how
If you haven’t yet claimed and optimized your Google Business Profile (GBP), you could be missing out on a significant amount of free, high-converting traffic. Google continues to dominate the U.S. search engine market, holding roughly 85% of the share. For both local and national
You may have heard that search engine optimization (SEO) experienced another major shift thanks to generative AI platforms like ChatGPT. But even in the AI Age, content writing services, a major component of SEO, remain important to businesses of all sizes. Quality, helpful content is
Search engine marketing has changed—yes, again. When OpenAI launched ChatGPT in late 2022 the answer engine optimization era began, and if you were following SEO best practices, your business was already suited up for the game. Yet even with the best SEO strategies, generative AI
If there’s one thing we value at Rocks Digital, it’s the human touch. With a focus on employing skilled people dedicated to mastering search engine optimization (SEO), we pride ourselves on human-generated content that meets the requirements to get those words in front of as
Your business may be missing out on one of the easiest, most efficient ways to drive organic traffic to your website with strategic local SEO services. Using optimized city pages is a tactic that brings new clients, customers or patients right to your door or
It’s the mid-2020s so we’re pretty sure you’ve heard about the benefits of SEO and hiring a local SEO company. But when it comes to the specifics of what that entails, do you know what local SEO services you should be expecting from an agency?
If you’re a business owner or decision maker, we’re pretty sure that you know it’s imperative to the success of your business to be found online when people search. However, new advancements in digital marketing like AI and answer engine optimization (AEO) present new ways
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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