The learning, tips and practical application continues at the Local, Search and Social Summit 2015! After Bernadette got us in the mind-frame of needing to be prepared to interface with the mobile marketplace, Justin Liles, SVP of Local Search at Advice Interactive Group (who has
Kicking off the day at the Local, Search and Social Summit 2015 was Bernadette Coleman who leapt right in to Dominating Local in a Mobile World. Why You Need To Dominate Local Search On Mobile Why is mobile important? 50% of mobile searches are trying
As the world keeps evolving, so does the business world, which means that as business owners, we must adapt to the new and upcoming trends within any marketing strategy. That being said, content marketing should be at the top of your local SEO strategy because
Facebook is going to start charging! Businesses and brands have been paying to play, and now the users have to pay too? Ok … seriously if you are buying this story I have a bridge in California I would like to sell to you. It
“The guarantee is perception’s best friend,” said Freeman Gosden, Jr. In Direct Marketing Success, he wrote, “Guaranteeing your product or service guarantees the perception that eliminates fear of wrong size, color, or the possibility that the product won’t work. That is why unconditional guarantees tend
What happens after the prospect says ‘yes’? Are you prepared today for what comes next? As business owners, we all want to build profitable, scalable and sustainable businesses, but is this how we operate with customers in real-time? Is your business set-up to manage the
We are really excited to be bringing you the Local, Search and Social Summit powered by Rocks Digital on October 1, 2015. The event sponsor, Advice Interactive Group, has gone above and beyond, and is pulling out all the stops for SMBs and brands to
Networking is a crucial component in a business owner or entrepreneur’s life, but most don’t know the secret of how to make networking more productive. Shaking hands and exchanging business cards rarely creates a lasting connection that will translate into a productive (and profitable) business
You’ll never really find the “right time” to perform a website link audit unless you make it a priority, because, let’s face it, you are busy and the squeaky wheel always gets the grease. Link auditing is important for maintaining the SEO health of your
Live streaming is becoming more and more widespread. There are numerous platforms that have come out recently, but one of the newest and potentially most game changing is Blab. Blab allows you to build a community similar to other platforms but you have the ability
One of the key skills that you need to have as an entrepreneur (and, arguably, as an employee) is having a perfect pitch. The elevator pitch is, in a nutshell, a brief snippet that outlines what you do and can ideally be delivered in the
Do you ever look at your own website? I don’t mean just bringing up the website and quickly scrolling to the item you are looking for. I mean really looking from your website visitors’ perspective. Your website needs to load quickly, be easy to navigate
John Sparks, Social Media Expert, to Emcee John Sparks is the author of the new book “365 Ideas To Go From Good To Great On TWITTER!”. Sparks has been recognized as a Top 100 Social Media Power Influencer by StatSocial. He is also the founder and CEO
Scott Vann, President of DFWSEM, to Emcee the Local SEO and Search Track Scott Vann is the President of DFW Search Engine Marketing Association and the owner and broker at Vann Property Group. As a broker, marketing is everything. Scott Vann has become an expert
Steve Kuntz is the Senior Application Developer at Zale Corporation. He is also the co-organizer of the Dallas SEO/SEM Meetup Group which has been a powerful local resource for current information on Interactive and Internet Marketing since 2008 and boasts over 1400 members. Steve has been
Ruthie Guten, WordPress Designer, to Live Tweet Ruthie Guten is a Partner at Gushin Designs where she specializes in creating WordPress sites and customized graphics. She is a self-professed WordPress geek, but her background is as a certified health coach and a civil engineer. All
Aida Rojas, Digital Storyteller, to Live Tweet Aida Rojas is a Bilingual (Spanish) Content Marketing Strategist and Digital Storyteller who empowers individuals and small businesses to magnify their digital footprint online. Aida started in Online Marketing in 2005 and has loved every step of her
Sue Kochem, Panelist on Women Leading in Local Sue Kochem is current manager of Marketing Communications at Dex Media. She is an accomplished Marketing Manager with nearly two decades of experience in strategic and tactical marketing, branding, analysis and market planning. Expertise includes defining, leading and creating
Cindy Miller, Panelist on Women Leading in Local Cindy Miller, VP of Business Development at MetrixLab, has over 30 years’ experience leveraging marketing research tools and techniques to uncover consumer insights that help companies grow. Cindy is a seasoned marketing researcher with specialties in retail,
Big announcements about the 2015 Rocks Digital Marketing Conference, plus a one-day ticket offer! This is your special invitation to join us with a one or two-day ticket. If you have already registered, please continue to read for the agenda highlights. This year’s conference is on
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