The always evolving world of both search and social media has a new development. Facebook has improved the way we can search on their site. So, what does this change mean to you and your business? Let’s take a look and find out. What Facebook
Notice anything wrong with this blog post title? Gooder is not even a word. Luckily, making a grammar mistake like this doesn’t happen often. (And this one was intentional btw.) However, it is the smallest of grammar mistakes, even if they are accidental, that can cost
Wouldn’t it be great if something you created in the 80’s gained traction 30 years later? Here are 7 things you can do in business and as part of your marketing strategy that transcend time. 7 Tips to Bring Your Marketing Back to the Future
As you may recall, I wrote previously about ‘Why and How to Backup Your Data’ and Disaster Plans and, if you are like most people, you skimmed those posts and filed them under “It’ll Never Happen To Me” and went on with your life. And
If your content marketing efforts are not producing the results you desire, it’s time to take a good, long look at the type of content you are creating. Recently I read an article written by Joe Pulizzi of the Content Marketing Institute on branded content
Are you tired of hearing about how your business success is connected to relationships? If you are, you might want to stop reading right now. This post is about relationships … creating real relationships. I am not going to talk with you about networking, follow
A skill set that every business owner and entrepreneur must master is the art of building rapport with your prospects. Without rapport, there will be a lack of trust which will eliminate the possibility of converting the prospect to a client. As with most things
Listening to what matters to your customers is more important than ever before. The trick is to “First seek to understand, then to be understood” as Stephen Covey highlighted in The 7 Habits of Highly Effective People. The most important lesson I ever learned is
This past week I had the honor of being one of the sponsors at the Local, Search and Social Summit, an event put together by Rocks Digital for SMBs to learn the latest and greatest in areas of local, search and social media. If your business
During the Local, Search and Social Summit Lissa Duty started us thinking about our social media plan and then, Natalie Gould and Rachel Morgan stepped up to walk us through how to keep your website current with fresh content, drive site traffic, and rank higher in search
Closing out the day at the Local, Search and Social Summit was Ben Killmer, Strategic Partner Manager at Google. Ben started off by telling us that to print the information found on the Internet would be about 136 billion sheets of 8.5 x 11 paper.
Lissa Duty kicked off the afternoon at the Local, Search and Social Summit with a Social Media Planning Session (she also threatened to make us do jumping jacks if we weren’t attentive and interactive!) As part of her presentation, Lissa provided a tool for planning which
We all want to be productive, manage our time more effectively and get things done. Let’s look at some way to get rid of distractions and clear the way for productivity. Setup for Productivity Success 1. Starting at the end of your day. Set
A good content strategy starts with a blog. Regularly posting of compelling keyword rich content has many benefits. Even though blogging is part of your overall content strategy, you should consider integrating visual content. People connect and consume content in different ways, and you should
You want the customers coming to your location, right? You need to use location based marketing and create ads based on customer proximity to dominate local search. Walking downtown, a group of students pull out their mobiles to check for messages on their way home
Just like going to the doctor for a wellness check up, you need to perform a wellness check on your business web presence. If you are new to the online world, these steps will get you started on improving your overall web presence status. If
Most people don’t actively think about the positive and negative effects that social media can have on their mental state – they just enjoy their time participating on Facebook, Twitter, Instagram and other networks. Have You Thought About Your Brain on Social Media? Social media
The B2B Content Marketing Benchmarks, Budgets and Trends for North America report is available, and as we would expect from experts in the content marketing industry, it provides great insights on the state of B2B marketing. Whether you are a major corporation, or a small
Building strong alliances and strategic partnership relationships with both industry and local businesses should be a top priority for any entrepreneur or business owner who wants to rapidly expand their customer base and market reach, broaden their product and service portfolio, and improve sales and
Creating your professional LinkedIn profile is more than just posting your resume. Similar to your website, when you’re writing content, it’s important to utilize keyword phrases in your profile. After all, when prospects are searching for someone like you—which they do on LinkedIn—you want to
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
Writing business website content isn’t limited to sales-focused copy. The most successful websites also educate visitors with blogs, guides, FAQs and other resources related to
As the volume of content published online continues to grow, agencies that provide content writing services face higher expectations than ever before. Businesses need helpful
Not every piece of website content serves the same purpose. At Rocks Digital Marketing, our content writing services include creating pages to achieve our clients’
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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