“Are you all in?” is a great, thought provoking question to consider, particularly if you’re struggling with business success or your personal life. We hear this question a lot these days, and not just because the World Poker Tour is in full swing. It’s also
Michelle Stinson Ross is an industry recognized authority on digital marketing, particularly the convergence of content, search, and social media. She brings an extensive knowledge of digital/new media marketing techniques and years of experience working with both B2B and B2C clients in marketing, content, and
You can ramp up engagement or bring it down with one thing, so let’s take a look. If you’ve spent any time in Corporate America, you’ve heard it – a strange language which uses words that are words … but not really words. Of course, I’m
I’m sure you have read many blogs about why you should practice link building for SEO purposes, and some about why you shouldn’t. The simple fact is that building links, having a backlink strategy, etc. is just smart – and necessary. This doesn’t mean you go
Karen Liz Albert, a social media strategist, speaker, trainer and seminar leader, is the Founder and President of Behind Your Curtain, a social media marketing company. Karen has over 20 years experience in marketing, consulting, and professional training. Karen has successfully used her internet marketing
The term micro content may not be familiar to you, but the concept of sharing short form text, visuals, and audio posts is becoming more and more prominent these days. With social media becoming one of the top ways marketers gain visibility and share their
At some point in our lives, we have all heard the phrase traditionally used in storytelling, “Once upon a time.” From a very young age in life, the way we learn has been through the use of stories. Stories are an embedded part of our
Do you think that smartphones brought about a revolution in our combined lives? There is hardly a person who would think otherwise. These tiny devices, capable enough to handle large amounts of data and portable enough to carry anywhere, changed the very dynamics of human
Robin Moss is the top frog at ribit, a full-service digital marketing agency she founded in 1994. Ribit provides clients with marketing and social media strategy, custom WordPress websites, eCommerce sites, SEO, content creation, graphic design and branding. Robin’s commitment to quality allows her clients to
Push marketing, pull marketing, inbound marketing! Do we really need another method to market better to prospective customers? Isn’t it all really just marketing, anyway? Let’s find out. The short definition of push marketing is a method of putting products and services in front of
Facebook bought Instagram in 2012, and since then has made some various changes to the platform – some good and some bad, if you ask users and marketers alike. In this article, my aim is to cover the basics of Instagram for those who have
Byron Ingraham is a marketing strategist, speaker, and an entrepreneur teaching individuals and business owners how to grow their businesses through the art of social interaction. Byron’s journey in helping entrepreneurs grow their businesses began while serving in the U.S. Air Force. During his 10-year
Jerod Morris opened his presentation a Rocks Digital 2015 with the bold statement – Content is not King. This statement is especially bold coming from the VP of Marketing at Rainmaker.FM which is a part of Copyblogger Media because Copyblogger is all about content. Who
The Rock Talks presentations at the Rocks Digital Marketing Conference featured 5 experts, each presenting high energy, high impact TedX-style presentations. Candy Barone was up first with a lively presentation that asked the question: “Are you being clear about your message?” Like most business owners you
I recently attended a digital marketing conference (can you guess which one? LOL!) and one of the biggest takeaways for me was that business isn’t about SELLING, it’s about creating RELATIONSHIPS. It can be difficult to figure out how to get started with this very
The annual Rocks Digital Marketing Conference created to celebrate Social Media Day took place last week. Digital marketers, both local and national, came to discuss and celebrate Social Media Day and the inner workings of all that is digital marketing. Rachel Morgan of Advice Interactive
Is Your Business Relevant? This is one of those questions like, “If a tree falls in the forest and nobody is around, does it make a sound?” Logic tells us that the quick response should be, “Of course my business is relevant”, BUT…how do you
Whether you are starting a new marketing campaign, improving an existing one or trying to figure out what has gone wrong with an old campaign, one place to start is your target audience. In spite of all that we know about communicating and creating great
Learning to how to write headlines that captures the reader is absolutely necessary. You have one to three seconds to catch a prospect’s attention online and approximately five seconds if you are sending out a direct mail piece. Therefore, your goal is to catch his
Across the globe, June 30 is designated as a day to celebrate social media due to Mashable launching Social Media Day in 2010 as a way to recognize and celebrate social media’s impact on global communication. June 30th, 2015 marked the sixth-annual official global celebration. I
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