Interested in buying and selling websites, AKA flipping? The concept of flipping is deceptively simple: buy something, make it better, sell it for profit. But have you ever really thought about doing that with a website? How to Profit from Website Flipping Buying and selling
Well, the first month of the 2nd half of the year is almost over, so let’s look at your sales goals. How are we doing so far? Are you on track to meet or exceed your fiscal year-end goals? If not, what’s your strategy to
Consider brand strategy for a moment. What is the most effective branding strategy? The question has been torturing marketers for years, and its relevance has only increased with the further integration of companies and corporations in a single global market. Somehow, the same brand, not
Despite advancements in technology the need for cybersecurity continues, as facing hackers and other dangers on the internet is still very much the task to handle. Cybersecurity tactics need to be updated according to new technologies that are being used in order to make them
Maybe it’s your C-suite management or agency client who sees that all the cool kids in marketing are launching a titular podcast, and they want to join the party. Perhaps you, knowing that content is king and reading is so 2016, want to move into
One of the challenges of being a business owner/entrepreneur is finding tools that work and that won’t break the budget, and that includes tools for CRM. Once in a while you actually find a free version of something that works well for your current needs
A good website serves many different roles for a company. That includes acting as the brand’s digital face, building credibility in the market, informing audiences about the company’s valuable offerings, and being a platform to interact with existing clients. Yet another vital purpose that a
Another Rocks Digital Marketing Conference is now in the record books and as usual, I learned so many new things that will help me be even better able to serve my clients. I always wish that I could clone myself for the day – then I could
You’ll easily find Dan Thies in Google search results detailing his credentials in the PPC marketing world. For his workshop at Rocks Digital 2017, Dan focused on Google Adwords. Please take note, many of these same PPC strategies can be used on Bing. The Best PPC Strategies
You can’t have a digital marketing conference without social media. And we can’t wrap up the conference without highlighting some of the fun tweets that went out. Here’s a few of the tweets that tell the story of fun and learning at #Rocks Digital 2017! Tweets Highlighting Rocks Digital
To successfully amplify content you need to start with the end in mind! What’s your goal for the content? Do you want someone to complete a form? Download an eBook? What about schedule a demo? Today we share the highlights from Erik Solan of Vertical
The big story of the day is “Fake News,” and your health is caught in the big middle of it all. It’s a clear case of GIGO: garbage in, garbage out, the saying popularized by computer programmers and so-called nerds. Remember that one? It still
The lovely Elayna Fernandez kicked off my afternoon at the Rocks Digital Marketing Conference with some rockin’ tips on how to take your blog from BLAH (Boring-Lacking Attention-Hopeless) to Bold! Are You Getting Enough Out of Your Blog? Traffic? Comments? Subscribers? Conversions? Click-Throughs? Shares? Brand
Joe Youngblood said in his presentation this morning at the Rocks Digital Marketing Conference that his presentation is more correctly titled “MY” SEO Mindset. And the first thing you need to do with SEO is to actually START doing it! How to Start SEO Research
Loren Baker, founder of Search Engine Journal, was our Keynote speaker this morning at the Rocks Digital Marketing Conference in Addison, Texas talking about Branding strategies. A little about Loren 15 years of SEO, Paid Search, Social Strategy, Media Buying, WordPress Development & Content Publishing
We hear about digital marketing, specifically content creation, all the time and how great it is for SEO and business, but what are the actual steps you need to take to implement a cohesive content strategy? Eric Tung started off Social Media Day and the Rocks Digital
The last workshop of the day was on a topic near and dear to this live-blogger’s heart. BLOG TOPICS! If you’ve ever done any writing, especially blog writing, you know how difficult it can be to catch the Muse sometimes when you need a topic
Rachel Morgan, with Advice Interactive Group, helps you optimize the SEO on your site (or your clients’ sites) with a number of tools that can help you find out what is working and what’s not! Tools to Use to Optimize SEO Screamingfrog – When you
Do you feel like using Twitter is a job? A chore that you feel you’re obligated to do? Lissa Duty explains how to make Twitter a creative and fun endeavor. How to Get the Most Out of Twitter Twitter is a powerful social media platform
What a great kick-off to our morning! John Nosal gave us some pointers on optimizing our LinkedIn profiles! LinkedIn has been evolving in the past couple of years from being the place to find your next job to a great targeted marketing platform. List of
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A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
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