How Social Media Influencers Influence Others – A Demonstration As a demonstration of how influencers influence others, the speaker Tyler Sickmeyer had everyone stand up and clap. He also planted a few people in the audience to stand up and clap to get others to
Digital Marketing Q&A Panel Our Panelists were Denise Casagrande, Robin Moss, Tony Wright and Lissa Duty was moderating. Bloggers Note: Panels are incredibly difficult to capture well as a live blogger. I summarized the answers of the panelists for each question. Q: Backlinks vs. on-page
GDPR = General Data Protection Regulation Is there such a thing as too much data? Data is power, but it is also a massive responsibility. Marketing vs. Lawyers Everyone is interpreting GDPR differently because it is in fact HUGE and confusing. Don’t be alarmed or
Goldie Chan posts videos on LinkedIn… A LOT of videos. In fact, she uploaded video in the parking lot of the conference today. She has grown her audience from 2,000 to over 30,000 on LinkedIn. Goldie’s Pro Tip: ALWAYS send a note with a connection request
Kate Buck’s 4 P’s About Going Live Planning… Planning is the most important thing. The beauty of going live is that it isn’t really expensive. What do I talk about? Well, that’s in your content marketing strategy. Answer questions and solve problems. Answer the Public
Michelle Stinson Ross says that there is no one clear path to purchase. It’s complicated and convoluted because it is a relationship, and relationships are complicated. Communication technology complicates user behavior because of the device options – devices change consumer behavior. The device that we
Building a Facebook Group Community for Your Business Why should you have a Facebook Group as opposed to just having a Facebook page for your business? Shelly Fagin talked about some of the advantages of groups and how to properly manage a Facebook group to
How To Make the Most of Digital Marketing as an Entrepreneur Our closing keynote for Day One of the Rocks Digital Conference was by Sinan Kanatsiz and Erik Leist. If you remember only one thing from this presentation, let it be this “Life isn’t just
If you want more leads, help guide users through the buying process: Behavior targeting Learn about our demographic Test and analyze More Conversions = Higher Profits So, are potential customers able to find you? You need to have a mobile-first mentality and create a consistent
Faith Murphy – How To Create Brand Love Moved across LA to work with the first business. Overture eventually became Yahoo. Verizon just recently bought Yahoo! Yahoo! News is one of the most shared news sites. Oath: Owns several digital brands (kind of like the
Video Marketing: How To Grow Your Business with Videos Antoine Dupont inadvertently discovered the power of video when he was struggling to change the clock in his minivan. He decided to make a video of the process to help him remember so that he wouldn’t
Tanya Smith is the founder of Mindfully Marketing, your #1 source for online course creation and social content marketing with intention and purpose. Her passion is to work with women business owners to leverage creative digital marketing techniques, strategies, and tools to meet their lifestyle
Social media marketing is no longer an enigma, and that includes the world of Twitter. These days, brands are pushing the envelope to come up with new ways to redefine their digital marketing strategies. If you wish to get your audience’s attention on social media,
So over the last few weeks, we’ve been talking quite a bit about Local Search Day. Did you think I forgot about Social Media Day? I didn’t! After all, Rocks Digital was originally founded in 2012 as DFW Rocks Social Media Day to celebrate Social
Would you love to hear the best-kept local search, SEO and marketing secrets from some of the brightest minds in digital marketing? Well then, the Rocks Digital Marketing Conference is just the place for you! With 32 digital marketing experts and 27 total presentations, sessions and
Let’s talk content. I’ve been writing for business-to-business (B2B) clients since, well, last century. Yes, I’m “experienced.” But I learned almost immediately that the vast majority of B2B marketers believe that they need to communicate with their target audiences … differently. Most B2B folks think
Dan Thies is the co-founder of the Marketer’s Braintrust, a small agency focused on marketing strategies for startup and growth stage businesses established in 2009. Dan has been helping his clients and friends promote their businesses online since Netscape emerged. He is the author of Search
The first few phases of any startup are very time and management sensitive, so does outsourcing even deserve a seat at the table? Simply put, there are so many things to be done that outsourcing is indeed a viable option during these phases. It helps
Katy Katz is a seasoned digital marketer with over 10 years of marketing experience both in-house and with agencies. She is currently a senior consultant for SmartBug Media, HubSpot’s top-rated platinum partner which happens to boast the highest documented ROI of any HubSpot agency – 3,558%
Not everyone uses all the social media sites all the time, so how do you know where your target audience is spending most of their time? With over 2.8 billion active social media users worldwide – that’s a 37% global penetration – you cannot afford not
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
Your website needs to attract search engines and consumers. We are experts in local search and SEO, and can make that happen.
Anybody can write words on a page, but can they write content that integrates SEO best practices and converts? We can.
Need more customers? We create paid campaigns to reach your target audience and increase sales.
You need a solid foundation for success online, and our tracking & optimization services get it done.
From logo design to your business card, brochures – and everything in-between for print & web – we can help!
A website content plan sets out what a business should work on first. But when priorities change, the order of that work should change too.
We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
To get these answers right now, just enter your business name below to run our FREE
visibility report.
Need a facelift
for your website?
More search traffic?
Need to blog, but don’t
have time?
