Let’s face it, there are too many things that affect your SEO efforts for you to track manually or leave up to chance. Thanks to the many Chrome extensions available for SEO purposes, you don’t have to. These five extensions will help you stay ahead
You’ve got a blog. You’ve written some pretty great stuff. You’re really proud of it. There’s only one problem—nobody reads it. Yikes. Before you get down on yourself, know that you are not alone. Not by a long shot. And we’ve got even better news
Get Creative with Keyword Research, there is More Than Google Google Keyword Planner is a great tool but it should not be treated like your only source for keywords. We are not saying that you should abandon this tool as that would be quite foolish. But
Yes, to Anchor Text and Here Is Why Anchor text is essentially the text found in an active hyperlink embedded into online content. It serves as a useful tool to help direct readers deeper into the site, and to create internal or external links. Anchor
Social Media Is Part of Your Marketing Strategy, Not Your Only Strategy It’s really no surprise that even mom and pop shops these days are active on social media. I mean come on, who isn’t on Twitter or Facebook? And we’ve definitely seen the boom
Pinterest is For Business Some people may laugh off Pinterest as just some forum where women share recipes and motivational quotes or maybe create wish lists that are unachievable. However, this could not be further from the truth. Using Pinterest for business marketing is not
Sharing Your 30 Second Sales Commercial What would you say to a prospective buyer if you only had 30 seconds to spark an interest in hopes of getting that all important first meeting? Well guess what … this is about all the time you have
DFW Rocks Social Media 2014 ends with Rocks Digital Re-Branding DFW Rocks Social Media 2014 is over … and Rocks Digital is on the agenda for next year and I am keeping my blogging fingers limber! This was my first time live-blogging and it was honestly
We love Tony and Joe! I wanted to call attention to a very important event that happens every Monday in the social medias and internets, #ManCrushMonday or #MCM. Luckily, I was able to catch this endearing moment on camera when Joe Youngblood (aka Mr. Not Provided)
The DFW Rocks Social Media Q & A Panel features Bernadette Coleman, Patrick Dougher, Robin Moss and Eric T. Tung Question: Patrick, what is the reach of your audience? Patrick: Well actually the right way to ask that question is “What keyword do you want
Are You Ready to BURST The Social Media Bubble? One of the biggest mistakes that people make is that people register a social media account. B – Branding The first thing you need to think about when you do a social media account is your
Neal Schaffer flew in from Europe to present Maximizing Google+ For Your Business 2010 was when things really opened up for me. But I really wanted to empower companies by helping them to get a strategy, or know how to hire companies to handle strategy.
The new year has started and your office space has become divided into the piles of things you should have finished last year and things you need to do for the new year. Don’t feel bad because you’re not finished with last year yet. How to
I remember what it was like first starting out using social media to build a presence online. So many marketers make it look easy. But the fact is, there are certain pitfalls that can trip you up if you’re not careful. Common Mistakes That are
A great salesperson is similar to a great archer – they understand the importance of having their quivers full and staying focused on their target. In order to be a great salesperson and implement your sales strategy, you must always be prepared and have the
Despite the ever-evolving advancements in marketing, sending emails continues to be one of the best ways to reach customers, with 66 percent of consumers having made a purchase as a result of an email, beating both social and direct mail. Non-Sales Emails Every Business Should
What happens when the physical world of bricks and mortar collides with the digital world of content, code and local SEO? Marketing heaven! Local retailers have plenty of great online opportunities: from quirky social media to positive online reviews. Similarly, online merchants can benefit from the
What if your customers ran your company or were a part of your marketing team? Or, were in charge of your customer service, ran your product team, or managed your branding? Guess what – they already do. Word-of-mouth has always placed control of your marketing
How many of us have opened our Google Analytics (GA) reporting and found some really strange information in the data? Such as the Language field being populated with a crazy phrase supporting a political candidate? Or the Referral Traffic field containing a website you’ve never
Facebook video is the holy grail of internet attention. While that may not be an eternal truth, it really pays for most businesses to incorporate Facebook video into their marketing efforts today. Strategies for Incorporating Facebook Video into Your Marketing Users are naturally drawn to
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
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