Are you curious what pages on your website visitors are clicking on, how long they stay on your website and how they got to your website? With Google Analytics and Google Webmaster Tools you can see this information and much more and most of these
You created a website to feature your products and your services to potential customers and you use digital marketing to drive traffic to your website. But, is your website converting those prospects into customers? Before we explore this further, let’s look at how consumers shop
We frequently hear the terms buzz, word-of-mouth and viral marketing. By definition, Buzz marketing is a viral marketing technique focused on maximizing the word-of-mouth potential of a particular campaign or product, whether through conversations among consumers, family and friends or larger scale discussions on social
So we all loved the Rocks Digital Marketing Conference 2015! With 30+ sessions to attend, you could not be in all the sessions at one time. This is why we have LIVE bloggers and LIVE tweeters to capture the missed moments for you! (Plus LIVE
The press release has evolved through the decades to meet the changes in how the media, and people in general, get news from companies. The days in which a hungry press waited for news releases to come in are long gone as there are
Most businesses have a Facebook page but unfortunately are not using them to their full advantage. Today I will explore four advanced Facebook Business Page strategies to get more conversions and customers. Make every action on Facebook equal results! Effective Strategies for Your Facebook Business Page Get More
One of the main goals of local SEO campaigns is to rank as high as possible in the search engines for a specific geographic area. Many businesses have accomplished this goal with the help of something called “doorway pages,” even if they didn’t realize that’s
No conference is complete without an informative question and answer session with a panel of experts. The Rocks Digital Marketing Q & A Panel Justin Liles – SVP of Local Search Since 2014 Justin has helped over 300,000 local businesses globally get better visibility in
Jerod Morris opened his presentation a Rocks Digital 2015 with the bold statement – Content is not King. This statement is especially bold coming from the VP of Marketing at Rainmaker.FM which is a part of Copyblogger Media because Copyblogger is all about content. Who
The Rock Talks presentations at the Rocks Digital Marketing Conference featured 5 experts, each presenting high energy, high impact TedX-style presentations. Candy Barone was up first with a lively presentation that asked the question: “Are you being clear about your message?” Like most business owners you
I recently attended a digital marketing conference (can you guess which one? LOL!) and one of the biggest takeaways for me was that business isn’t about SELLING, it’s about creating RELATIONSHIPS. It can be difficult to figure out how to get started with this very
The annual Rocks Digital Marketing Conference created to celebrate Social Media Day took place last week. Digital marketers, both local and national, came to discuss and celebrate Social Media Day and the inner workings of all that is digital marketing. Rachel Morgan of Advice Interactive
Robin Moss Speaks on Digital Marketing and Website Gamification Robin Moss is President of ribit, a full-service digital marketing agency, which she founded in 1994. ribit provides clients with marketing and social media strategy, custom WordPress web sites, eCommerce sites, SEO, content creation, graphic design, and
Jerod Morris to Present on Content and Connection Veteran podcaster, Jerod Morris is VP of Marketing for Rainmaker.FM, the digital marketing podcast network launched by Copyblogger Media. Jerod has spent almost a decade working in online media strategy, production and marketing. He has been a featured speaker
Next to your own website, your business’ social media presence is your greatest tool online and knowing how to optimize Twitter for local SEO is something that you need to know and take advantage of. The easy to do tips will help you to increase your local SEO
Justin Liles, Local SEO Expert on Geek Chat and Rocks Digital Marketing Q & A Panel At the 2015 Rocks Digital Marketing Conference, Justin Liles will be participating in not one, but two very important sessions. On June 29th Justin will be one of the
Byron Ingraham, Marketing Strategist, to speak on Boosting Conversions Byron Ingraham is a marketing strategist, speaker and an entrepreneur teaching individuals and business owners how to grow their businesses through the art of social interaction. Byron’s journey in helping entrepreneurs grow their businesses began while serving
One of the many things that is often overlooked by new entrepreneurs and business owners is the follow up process. Far too often it is assumed that because you made contact with someone they are going to do business with you right away. The reality
More and more people are working virtually, at least part of the time, whether it’s the occasional day due to weather (ice storm, anyone?), bringing work home or a workplace that embraces working virtually. So, what are some of the key things to know when setting
Elayna Fernandez, Break-Out Blogging Speaker Elayna Fernandez, The Positive MOM, teaches bloggers how to turn their passion into their paycheck through her trademarked 7p Guerrilla Positioning System™ (GPS) so they can increase Credibility, Visibility and Profitability™, and ultimately elevate their Impact, Income, and Influence. Elayna encourages, empowers,
Your website needs to be aesthetically pleasing and functional. We build websites for desktop and mobile that are both.
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
Planning website content takes more than brainstorming topics and writing pages. Businesses also need to know where those pages belong on the website and how
Most business owners assume that more content means more visitors and better search visibility. But a website content strategy only works when it starts with
Is your Google My Business listing helping or hurting you? Is bad data causing consumers and search engines to lose trust in your business? This is information you simply must know.
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