Goldie Chan is a top LinkedIn Video creator, social media strategist, and keynote speaker bridging the gap between tech, entertainment and branding. Her video channel is the longest-running daily show on the platform, with over 1.5 million views and counting. She is a strong believer
That much-anticipated time of year has come once again – the time in which we all gather for one of the largest digital marketing conferences in Texas. Today I have the privilege of inviting you to the 2018 Rocks Digital Marketing Conference. Rocks Digital – Registration
While creating a LinkedIn profile, accepting a connection and using LinkedIn messaging is somewhat simple, the strategy and content used within all of these makes for a big difference. Today we are going to focus in specifically on LinkedIn messaging. Let’s look at an example
Yes, we’ve already had to “spring forward” but the springing part is never really over. It’s definitely time to spring forward in your digital marketing knowledge quest. March’s Mighty Wrap-up We’ve gathered all 14 of Rocks Digital’s “info-nutritive” March blog posts into one easy-to-reference page.
Social media is rapidly becoming the major commercial influencer. With the ability to directly connect potential customers to products and services, social media ads can be the quickest and most direct channel for companies to increase sales. Algorithms Help Social Media Ads Reach the Right
In the world of social media, it’s important to keep up with the new updates. As you learn how to write engaging tweets, if you’re not already making the most of Twitter’s updated character limit, then you might be left behind. But don’t worry –
Have you been working on your brand’s Facebook page? Facebook is often considered the “original” social media network and, even though some similar technologies were produced prior to the its launch, this particular social platform has become the most widely used of its kind today.
Although it may seem that I am only referring to local, small business when I speak of bad data issues, the reality is that brands of all sizes have problems too. It all starts with citations. The Most Common Citation Complications Managing citations can be
Most ecommerce websites have been struggling to drive customers to their sites. Consider it a must-do to evaluate and understand how to boost ecommerce website performance. While setting up an ecommerce site is fairly easy, getting customers into it is never as easy as just
Mobile marketing is flourishing like never before. The innovative methods available make it effortless for marketers to offer exceptional services to users. Mobile allows marketers to reach clients in real time by establishing a connection that is very much personal. Mobile Marketing by the
What do you do when the customer says they can’t afford it? If they say they have no money and can’t afford to buy, what then? Sweaty palms? Anger? Dread? Nothing? I will assume you do NOT run out of there screaming! There is nothing
Before we look at the components involved when you write a creative brief, let’s take stock of where we are, marketing-wise. Thanks to amazing technology and intelligent software, it’s easy to track the results of our marketing campaigns. So when we set goals for our
Mobile Phones, Digital Search and Social Selling – OH MY! Tanya Smith shared some secrets of micro-content (aka “snack-size” content) with us. The attention span of humans has been reduced to less than 8 seconds – so you need to be agile/speedy to capture attention
Amy Kinnaird shared some of her best Marketing Hacks with us. Marketing is non-negotiable – No Marketing = No Business Create your revenue plan – this will drive your Marketing efforts. Create a Marketing Calendar – Paper/Electronic -whichever suits you best. Include: Events Blog Post
What You Need To Know About SEO Barry Schwartz kicked off our morning with some insights about SEO. Barry is the Founder of Search Engine Roundtable and has been covering Search for over 12 years. On Page SEO = Content, Site arhitechture, HTML Off Page
Let’s get the edge with Eric Enge! It’s down to the last keynote of the evening… so let’s learn how to win in digital marketing! Eric Enge is the founder of CEO of Stone Temple Consulting. He’s a prominent SEO and digital marketing leader, and
Maximize Your Brands Social Media Engagement Litany Bergeron was fired up about getting us all engaged during her session at Rocks Digital 2016! Find Your Audience Facebook and LinkedIn are the top choices for engagement. Use the following digital DNA to know where to find
How to Make Money on Twitter! John Sparks loves Twitter and joined us at Rocks Digital 2016 to share with us how to make money on Twitter. He started with a lot of group participation to get us moving and engaged! Which is always a
Find Out About the Latest Marketing Technology with the Geek Chat Panel Let’s get geeking! We have Robin Moss, John Nosal, and Jeff Whitfield on today’s Geek Chat with A.J. Wood as the moderator. These 3 techies are super talented and had a lot of knowledge
Marketing Tips to Achieve Success Amy Kinnaird, public speaker and founder of Uncommon Sense Marketing, presented us with some highly valuable marketing tips to achieve success and get the career you love. Start with a plan – We write business and marketing plans, but boil
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