Ignoring social media and review sites is brand suicide – we’ve seen it over and over (a quick search for “Play Dough Extruder Scandal” will give you a prime example of what happens when you don’t handle things). Lissa Duty gave us some real talk
Why Does Conversion Matter? Are you generating leads in your business, but not seeing the desired results? For many businesses a low conversion rate often holds you back from reaching your goals. In his Rocks Digital presentation, Byron Ingraham provided us with a few ways
You know your company needs to do more content marketing to drive more traffic to your company’s website. But what can you do to create more content when your company has a ‘baby budget’ for content marketing? Natalie Gould and Rachel Morgan give us 6 ways
The lovely Elayna Fernandez kicked off my afternoon at the Rocks Digital Marketing Conference with some rockin’ tips on how to take your blog from BLAH (Boring-Lacking Attention-Hopeless) to Bold! Are You Getting Enough Out of Your Blog? Traffic? Comments? Subscribers? Conversions? Click-Throughs? Shares? Brand
Joe Youngblood said in his presentation this morning at the Rocks Digital Marketing Conference that his presentation is more correctly titled “MY” SEO Mindset. And the first thing you need to do with SEO is to actually START doing it! How to Start SEO Research
Loren Baker, founder of Search Engine Journal, was our Keynote speaker this morning at the Rocks Digital Marketing Conference in Addison, Texas talking about Branding strategies. A little about Loren 15 years of SEO, Paid Search, Social Strategy, Media Buying, WordPress Development & Content Publishing
We hear about digital marketing, specifically content creation, all the time and how great it is for SEO and business, but what are the actual steps you need to take to implement a cohesive content strategy? Eric Tung started off Social Media Day and the Rocks Digital
The last workshop of the day was on a topic near and dear to this live-blogger’s heart. BLOG TOPICS! If you’ve ever done any writing, especially blog writing, you know how difficult it can be to catch the Muse sometimes when you need a topic
Rachel Morgan, with Advice Interactive Group, helps you optimize the SEO on your site (or your clients’ sites) with a number of tools that can help you find out what is working and what’s not! Tools to Use to Optimize SEO Screamingfrog – When you
Do you feel like using Twitter is a job? A chore that you feel you’re obligated to do? Lissa Duty explains how to make Twitter a creative and fun endeavor. How to Get the Most Out of Twitter Twitter is a powerful social media platform
What a great kick-off to our morning! John Nosal gave us some pointers on optimizing our LinkedIn profiles! LinkedIn has been evolving in the past couple of years from being the place to find your next job to a great targeted marketing platform. List of
So by now, you probably realize each year I get to plan and coordinate an extremely large digital marketing conference to celebrate Social Media Day. (Love it!) We try each year to increase the value of the conference for the attendees. This is way easier
We’re excited to welcome Lex ten Veen, the CEO of Navads to the Rocks Digital Marketing Conference 2017 to the speaker lineup. Lex is a serial tech entrepreneur specializing in geospatial and media technology industries. With over 16 years of dedicated experience, Lex has been
When advertising do you want rich targeting capabilities or purchase intent, and which platform will work best for your business – Facebook or Google, or what about Pinterest? Historically, advertisers have had to pick between one of these platforms or benefits. But Pinterest recently announced
Come to Rocks Digital to boost your knowledge level and networking efforts for the rest of the year! Join us in June 2017 for the Rocks Digital Marketing Conference and experience it in person. And if you are part of a company you can bring
Danielle Hanson is Head of Platform Sales & Partnerships for Thinknear by Telenav. In this role, she helps media companies and their SMB advertisers tap into the location-based mobile marketing opportunity, which is on track to be a $30B+ market by the year 2020. Previously
Chris Marentis, Founder & CEO of Surefire Local, has a superpower: recognizing innovative technology and implementing it to effectively bridge the gaps between traditional and cutting-edge digital marketing. With this skill set, he has helped to create some of the largest media and commerce brands.
Hillit Meidar-Alfi is the Founder and CEO of Spatially, Inc., a start-up SaaS company pioneering Location Search and Analytics. Spatially develops analytical tools and products giving SMBs access to business and market intelligence which was previously only possible for larger enterprises. A new suite of
Bernadette Coleman is the founder and CEO of Advice Local, an award-winning local search technology and local presence management company focused on improving visibility for clients across the local digital universe. She has been actively involved in digital marketing with an emphasis on local SEO since
With a background in B2B lead gen and affiliate marketing, Damon Gochneaur, founder of Aspiro Digital Marketing Agency, has spent nearly a decade entrenched in helping businesses get more out of digital. AdWords & Analytics certified, running Facebook ads campaigns since 2008, Damon is platform
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We’ve talked recently about how site plans and content maps help organize a website. The next question is how the work they identify becomes a
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